Kitchen & Dining Furniture - Brazil

In Brazil, the revenue generated in the Kitchen & Dining Furniture market is projected to reach US$843.30m in 2024.
It is anticipated that the market will experience an annual growth rate of 2.66% (CAGR 2024-2029).
When comparing this to global figures, it is worth noting that United States generates the highest revenue in this segment, with US$39bn in 2024.
In terms of per capita revenue, each person in Brazil is expected to contribute US$3.88 in 2024.
Brazil's demand for kitchen and dining furniture is on the rise, driven by a growing middle class and an increasing focus on home entertaining.

Definition:

The Kitchen & Dining Furniture segment covers diferent movable objects designed for kitchen and dining rooms. These objects mainly meet people’s needs for eating, preparing food, or food storage and includes dining tables, baker’s racks, kitchen islands/carts, pantry storage, and various types of kitchenware. Items not considered include household appliances such as refrigerators, stoves, small kitchen appliances, and sinks and faucets.

Structure:

The Kitchen & Dining Furniture segment is divided into two subsegments:

The Dining Tables, Kitchen Islands & Pantries subsegment includes furniture pieces designed to enhance the functionality and aesthetics of kitchen and dining spaces. These products range from traditional dining tables to kitchen islands and pantry storage units, providing both practical and decorative value to the kitchen and/or dining spaces.
The Kitchenware subsegment refers to items which aid in the preparation and the serving of food. Products in this subsegment include cookware such as pots and pans, tableware such as cutlery and glassware, and other items that are essential for the preparation and serving of food.

Additional Information:

The Kitchen & Dining Furniture segment consists of revenue and average revenue per capita data. Per capita figures consider the whole population. This segment includes only business to consumer (B2C) sales. Business to business (B2B) sales (e. g., furniture for coffee shops, offices, etc.) are excluded in the figures shown. For more information on the displayed data, click the info button on the right-hand side of each box. In terms of key players in the furniture market, IKEA is the leading furniture company; however, with the rise of eCommerce, players such as Wayfair are gaining ground.

Dining tables
Kitchen islands and carts
Food pantries
Kitchenware

Household appliances
Cookware, kitchen, and cleaning utensils
Kitchen remodels

The Kitchen & Dining Furniture market in Brazil is experiencing significant growth and development.

Customer preferences: Brazilian customers have shown a strong preference for kitchen and dining furniture that combines functionality with aesthetic appeal. They value furniture that is durable, easy to clean, and can withstand the demands of everyday use. Additionally, customers in Brazil appreciate furniture that is versatile and can be used in both indoor and outdoor settings.

Trends in the market: One of the key trends in the Kitchen & Dining Furniture market in Brazil is the increasing demand for eco-friendly and sustainable furniture options. Brazilian consumers are becoming more conscious of the environmental impact of their purchases and are actively seeking out furniture made from recycled materials or sourced from sustainable forests. This trend is driven by a growing awareness of the importance of environmental conservation and a desire to support companies that prioritize sustainability. Another trend in the market is the rise of online shopping for kitchen and dining furniture. With the increasing penetration of internet and smartphones in Brazil, consumers are embracing the convenience and ease of online shopping. Online platforms offer a wide range of options, competitive prices, and the ability to compare products and read customer reviews. This trend has led to the growth of e-commerce in the Kitchen & Dining Furniture market in Brazil, with both local and international retailers expanding their online presence to cater to the growing demand.

Local special circumstances: Brazil is a country known for its vibrant and diverse culture, and this is reflected in the Kitchen & Dining Furniture market. Brazilian customers have a strong preference for furniture that showcases their unique style and heritage. This has led to the popularity of furniture designs that incorporate traditional Brazilian elements, such as intricate carvings, vibrant colors, and natural materials like wood and bamboo. Additionally, the large size of many Brazilian households has also influenced customer preferences, with a demand for furniture that can accommodate large families and gatherings.

Underlying macroeconomic factors: The development of the Kitchen & Dining Furniture market in Brazil is also influenced by several macroeconomic factors. The country's growing middle class and increasing disposable income have contributed to the rising demand for kitchen and dining furniture. As more households have the means to invest in quality furniture, the market has experienced steady growth. Additionally, Brazil's urbanization trend has led to the expansion of residential spaces, creating a need for furniture to furnish new homes and apartments. The government's focus on infrastructure development and housing initiatives has also played a role in driving the market, as it has increased the availability of affordable housing and stimulated construction activity. Overall, these factors have created a favorable environment for the growth and development of the Kitchen & Dining Furniture market in Brazil.

Data coverage:

Data encompasses B2C enterprises. Figures are based on home furnishings and furniture found in every room of the home. This market is categorized by the room where the furniture is likely to be used and consists of the following: Living Room, Bedroom, Kitchen & Dining room, Outdoor, Home Office, and Baby & Children's Furniture. The Furniture market also includes Lamps and Lighting and Home Décor because the furnishings and accessories within these categories are not specific to any room.

Modeling approach / Market size:

Market sizes are determined by a top-down approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use national statistical offices, international institutions, in-house market research, and resources from the Statista platform. Next we use relevant key market indicators and data from country-specific associations such as consumer spending and GDP. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, exponential trend smoothing is well suited for forecasting the Furniture market with a projected steady growth. The main drivers are furniture and furnishings, carpets and other floor coverings, and consumer spending per capita.

Additional Notes:

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

This report presents a comprehensive analysis and additional information on the Consumer market, in a PDF format.

From homeware to office furniture, even expanding over to pet care, the furniture industry is all-encompassing and ever-growing. Be it homes, schools, offices, or even outdoors, furniture is what gives a room its function and purpose.