Fresh Vegetables - Czechia

Czechia

Highlights

Revenue in the Fresh Vegetables market amounts to US$2.02bn in 2024. The market is expected to grow annually by 3.38% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$101bn in 2024).
In relation to total population figures, per person revenues of US$192.20 are generated in 2024.
In the Fresh Vegetables market, volume is expected to amount to 1.11bn kg by 2029. The Fresh Vegetables market is expected to show a volume growth of 1.4% in 2025.0.
The average volume per person in the Fresh Vegetables market is expected to amount to 100.3kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureMethodology

The Fresh Vegetables Market in Czechia is experiencing negligible growth, influenced by factors such as changing consumer preferences, seasonal availability, and competition from processed alternatives, which collectively challenge the expansion of this sector.

Customer preferences: Consumers in Czechia are increasingly prioritizing sustainability and local sourcing when it comes to fresh vegetables, reflecting a broader shift towards environmentally conscious eating habits. This trend is fueled by younger demographics who value organic and seasonal produce, often seeking out farmers' markets and community-supported agriculture. Additionally, the rise of plant-based diets is influencing purchasing patterns, as health-conscious individuals look for fresh, nutrient-dense options. These cultural nuances and lifestyle changes are reshaping the dynamics of the fresh vegetables market.

Trends in the market: In Czechia, the fresh vegetables market is experiencing a significant shift towards sustainable and locally sourced produce, driven primarily by younger consumers who prioritize environmental consciousness. This trend is evident in the increasing popularity of farmers' markets and community-supported agriculture initiatives. Moreover, the rise of plant-based diets is reshaping purchasing behaviors, as health-conscious individuals seek fresh, organic options. These evolving preferences are not only enhancing the demand for seasonal vegetables but also prompting industry stakeholders to adapt their supply chains and marketing strategies, fostering a more resilient and eco-friendly food ecosystem.

Local special circumstances: In Czechia, the fresh vegetables market is influenced by its rich agricultural heritage and diverse climatic conditions that support a wide variety of crops. The country's emphasis on quality and tradition fosters a strong local food culture, with consumers increasingly valuing heritage varieties and organic certifications. Additionally, EU regulations regarding food safety and environmental sustainability shape farming practices, encouraging producers to adopt eco-friendly methods. This combination of cultural appreciation for local produce and regulatory support enhances consumer trust, driving demand for fresh, sustainably sourced vegetables.

Underlying macroeconomic factors: The fresh vegetables market in Czechia is shaped by several macroeconomic factors, including national economic health, consumer spending patterns, and agricultural policies. A stable economy with low unemployment rates boosts disposable income, leading to increased demand for fresh produce. Additionally, EU agricultural subsidies and support programs encourage sustainable farming practices and enhance competitiveness among local producers. Global trends such as the rising focus on health and wellness further propel the preference for fresh, organic vegetables. Fluctuations in global supply chains and trade relations can also impact availability and pricing, influencing market dynamics significantly.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.