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  4. Spreads & Sweeteners

Spreads - Armenia

Armenia
  • Revenue in the Spreads market amounts to US$75.85m in 2024. The market is expected to grow annually by 8.67% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$19bn in 2024).
  • In relation to total population figures, per person revenues of US$27.31 are generated in 2024.
  • In the Spreads market, volume is expected to amount to 24.35m kg by 2029. The Spreads market is expected to show a volume growth of 6.2% in 2025.0.
  • The average volume per person in the Spreads market is expected to amount to 7.0kg in 2024.

Definition:

The Spreads market covers food products that are intended to be spread over other foods, such as bread. Spreads typically have a semi-solid or creamy texture and are available in a wide range of flavors, such as jam, marmalade, and peanut butter.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

In-Scope

  • Jams and marmalades
  • Chocolate spreads
  • Peanut butter

Out-Of-Scope

  • Other bread spreads, such as cream cheese
  • Honey
  • Compotes
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Sales Channels

Most recent update: Nov 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Spreads & Sweeteners Market in Armenia is experiencing subdued growth, influenced by factors such as low consumer awareness, limited availability of digital technologies, and traditional food preferences. This has impacted sub-markets like Jams & Marmalades, Chocolate Spreads, and Peanut Butter, which have not yet fully leveraged online health services. However, with increasing health consciousness and the potential for digital transformation, the overall market is expected to see gradual growth.

Customer preferences:
With the increasing awareness about health and wellness, consumers in Armenia are gravitating towards healthier and more natural options in the Spreads Market of the Spreads & Sweeteners Market within The Food market. This has led to a rise in demand for spreads made from natural ingredients, such as honey and fruit, as well as sugar-free and low-calorie options. Additionally, there has been a growing preference for locally sourced and organic spreads, as consumers prioritize supporting local businesses and sustainable agriculture practices.

Trends in the market:
In Armenia, the Spreads & Sweeteners Market within The Food market is experiencing a surge in demand for healthier and more natural options. This trend is driven by a growing awareness of the negative effects of artificial sweeteners and a desire for products with cleaner labels. As a result, there is a shift towards spreads made with natural ingredients and sweeteners like honey and agave. This trend is expected to continue, with consumers showing a preference for products that align with their health and wellness goals. Industry stakeholders should take note of this trend and invest in developing and promoting healthier options to stay competitive in the market.

Local special circumstances:
In Armenia, the Spreads & Sweeteners market is influenced by the country's rich agricultural sector and its traditional cuisine that heavily features honey and jams. This has led to a strong demand for locally produced spreads and sweeteners. Additionally, the country's strict regulations on imported food products have created a protective environment for domestic producers, contributing to the growth of the local market. In contrast, the global spreads market is dominated by multinational corporations, making Armenia's market unique and self-sufficient.

Underlying macroeconomic factors:
The Spreads Market of the Spreads & Sweeteners Market within The Food market is also heavily influenced by macroeconomic factors in Armenia. The country's economic health, fiscal policies, and global economic trends all play a significant role in the performance of this market. For instance, a stable and growing economy can lead to increased consumer spending and higher demand for spreads and sweeteners. On the other hand, economic downturns can result in decreased purchasing power and a decline in market growth. Additionally, government policies and regulations, such as import/export laws and taxes, can impact the availability and prices of spreads and sweeteners in the market. Furthermore, global economic trends, such as changes in commodity prices and currency exchange rates, can also affect the market performance in Armenia. Overall, a favorable macroeconomic environment with stable economic growth and supportive fiscal policies can drive the growth of the Spreads Market in Armenia.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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