Fresh Fish - Kyrgyzstan

  • Kyrgyzstan
  • Revenue in the Fresh Fish market amounts to US$127.90m in 2024. The market is expected to grow annually by 18.87% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in China (US$55bn in 2024).
  • In relation to total population figures, per person revenues of US$17.79 are generated in 2024.
  • In the Fresh Fish market, volume is expected to amount to 14.45m kg by 2029. The Fresh Fish market is expected to show a volume growth of 17.9% in 2025.
  • The average volume per person in the Fresh Fish market is expected to amount to 1.1kg in 2024.

Key regions: Russia, South Korea, Canada, United States, Philippines

 
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Analyst Opinion

The Fresh Fish Market in Kyrgyzstan has seen moderate growth due to factors such as increasing demand for seafood, growing health consciousness, and easy access to online fish markets. The market's growth rate is affected by challenges such as limited supply, transportation difficulties, and changing consumer preferences.

Customer preferences:
Consumers in Kyrgyzstan are showing a growing preference for locally sourced and sustainably caught fresh fish, reflecting a cultural emphasis on traditional food practices and environmental responsibility. This trend is further bolstered by a rise in health consciousness, with more individuals opting for lean and protein-rich seafood options. As a result, the demand for fresh fish continues to increase, with a growing interest in diverse and exotic fish varieties. Additionally, with the rise of e-commerce and online marketplaces, consumers are increasingly turning to digital platforms for purchasing fresh fish, highlighting a shift towards convenient and contactless shopping experiences in the market.

Trends in the market:
In Kyrgyzstan, the Fresh Fish Market of the Fish & Seafood Market within The Food market is experiencing a shift towards sustainable fishing practices. This trend is driven by consumer demand for ethically-sourced and environmentally-friendly seafood. As a result, there has been a rise in the availability of certified sustainable seafood options in the market. This trend is expected to continue, with industry stakeholders investing in sustainable fishing methods and promoting transparency in their supply chains. This not only benefits the environment but also adds value to the products, appealing to conscious consumers.

Local special circumstances:
In Kyrgyzstan, the Fresh Fish Market of the Fish & Seafood Market within The Food market is heavily influenced by the country's mountainous geography and its landlocked location. This results in limited availability of fresh seafood and a reliance on imports, leading to higher prices compared to neighboring countries with access to coastal areas. Additionally, the Kyrgyz culture places a strong emphasis on fresh and locally sourced food, making it challenging for imported seafood to gain widespread acceptance. This creates a unique market dynamic where consumers prioritize freshness and quality over cost, making it crucial for suppliers to cater to these specific preferences. Furthermore, the regulatory landscape of Kyrgyzstan is still developing, with stricter regulations on food safety and labeling being implemented in recent years. This has contributed to the overall growth of the Fresh Fish Market, as consumers are becoming more aware of the importance of food safety and are willing to pay a premium for products that meet these standards.

Underlying macroeconomic factors:
The Fresh Fish Market of the Fish & Seafood Market within The Food market in Kyrgyzstan is affected by several macroeconomic factors. The global demand for fresh fish and seafood is increasing due to growing awareness about its health benefits. This trend is expected to continue, with the global seafood market projected to reach $155.3 billion by 2025. Additionally, Kyrgyzstan's stable economic growth and favorable trade policies have facilitated the growth of its food market, including the fresh fish market. The country's growing middle class and urbanization have also contributed to the rising demand for fresh fish and seafood, leading to market growth. Moreover, the government's investments in improving the country's transportation and logistics infrastructure have facilitated the efficient distribution of fresh fish and seafood, further boosting market performance.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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