Cider, Perry & Rice Wine - G20

The Cider, Perry & Rice Wine market in G20 has been experiencing significant growth in recent years.

Customer preferences: Customers in the G20 countries have shown a growing preference for alternative alcoholic beverages such as cider, perry, and rice wine. These beverages offer a unique taste and are often perceived as healthier options compared to traditional alcoholic drinks. Additionally, the increasing popularity of craft beverages has also contributed to the growth of the Cider, Perry & Rice Wine market, as consumers are seeking out unique and artisanal products.

Trends in the market: One of the key trends in the Cider, Perry & Rice Wine market is the rise of flavored variants. Manufacturers are constantly innovating and introducing new flavors to cater to the evolving tastes of consumers. Flavored ciders, perrys, and rice wines offer a wide range of options, from fruity and sweet to dry and tangy, appealing to a diverse consumer base. Another trend in the market is the growing demand for organic and natural products. Consumers are becoming more conscious about the ingredients used in their beverages and are willing to pay a premium for products that are made with high-quality, natural ingredients. This trend has led to an increase in the production and availability of organic and natural ciders, perrys, and rice wines in the G20 countries.

Local special circumstances: The Cider, Perry & Rice Wine market in each G20 country is influenced by local preferences and cultural factors. For example, in countries like the United Kingdom and Ireland, cider has a long-standing tradition and is deeply ingrained in the local culture. As a result, these countries have a strong domestic market for cider and perry, with a wide variety of brands and flavors available. In countries like China and Japan, rice wine holds a special place in the local cuisine and is often consumed during traditional celebrations and ceremonies. The demand for rice wine in these countries is driven by cultural factors, as well as the growing interest in Asian cuisine and culture worldwide.

Underlying macroeconomic factors: The growth of the Cider, Perry & Rice Wine market in the G20 countries can be attributed to several macroeconomic factors. Firstly, rising disposable incomes and changing lifestyles have increased the demand for premium and specialty beverages. Consumers are willing to spend more on unique and high-quality products, driving the growth of the market. Secondly, the increasing popularity of craft beverages and the rise of small-scale producers have contributed to the growth of the market. Craft cider, perry, and rice wine are often perceived as higher quality and more authentic compared to mass-produced alternatives. This has led to a shift in consumer preferences towards these artisanal products. Lastly, the growing trend of health-consciousness and the desire for natural and organic products have also played a role in the growth of the Cider, Perry & Rice Wine market. Consumers are increasingly seeking out beverages that are made with natural ingredients and have fewer additives, driving the demand for organic and natural ciders, perrys, and rice wines. In conclusion, the Cider, Perry & Rice Wine market in G20 is experiencing growth due to changing customer preferences, including a demand for alternative alcoholic beverages, flavored variants, and organic and natural products. Local special circumstances, such as cultural traditions and preferences, also play a role in shaping the market in each country. Additionally, underlying macroeconomic factors such as rising disposable incomes, the popularity of craft beverages, and the trend towards health-consciousness contribute to the market's growth.

Data coverage:
The data encompasses B2C enterprises. The at-home market covers retail sales via super- and hypermarkets, eCommerce, convenience stores, or similar sales channels. The out-of-home data encompasses all sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes.

Modeling approach:
Market sizes are determined through a Top-Down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending (e.g. consumer spending on alcoholic beverages, consumer spending at Hotels, Restaurants etc.), and price level index. This data helps us estimate the market size for each country individually.

Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Alcoholic Drinks market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:
The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level.