Baseball - Pakistan

  • Pakistan
  • Revenue in the Baseball market is projected to reach US$6.98m in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 0.87%, resulting in a projected market volume of US$7.29m by 2029.
  • In global comparison, most revenue will be generated in the United States (US$9,965.00m in 2024).
  • The average revenue per user (ARPU) in the Baseball market is projected to amount to US$6.35 in 2024.
  • In the Baseball market, the number of users is expected to amount to 1.1m users by 2029.
  • User penetration in the Baseball market will be at 0.5% in 2024.
 
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Analyst Opinion

The market for baseball in Pakistan is seeing slow growth due to various factors such as limited media coverage, lack of availability of merchandise, and low demand for ticket sales. Despite the growing popularity of sports in the country, baseball has not gained much traction, leading to a stagnant growth rate. The lack of infrastructure and investment in the sport, as well as the dominance of other sports such as cricket, have hindered the growth of the baseball market in Pakistan.

Customer preferences:
With a growing interest in fitness and a desire for convenience, consumers in Pakistan have shown a notable increase in demand for virtual fitness solutions and online fitness coaches. This trend is driven by lifestyle factors such as busy schedules and a desire for personalized workouts. Additionally, the rise of health-consciousness has led to a surge in sales for health and nutrition supplements, as consumers seek to maximize their performance in the national sport of cricket. As such, the Baseball Market within the Sports Market has also seen an increase in demand for specialized training programs and equipment, catering to the health-conscious and performance-driven consumer base.

Trends in the market:
In Pakistan, there is a growing interest in the sport of baseball, particularly among young athletes. This trend can be attributed to the increasing popularity of the sport globally, and efforts made by the Pakistan Baseball Federation to promote it at the grassroots level. This trend is significant as it opens up opportunities for players to compete at an international level and boosts the countrys presence in the global baseball market. The potential implications of this trend include increased investment in baseball infrastructure and the emergence of local talent, ultimately strengthening the overall Sports market in Pakistan.

Local special circumstances:
In Pakistan, the popularity of cricket often overshadows other sports, including baseball. However, the game has gained a small following in recent years, with the formation of the Pakistan Federation Baseball and the participation of the national team in international tournaments. This growth is hindered by limited resources and support from the government and corporate sponsors. Additionally, the cultural preference for outdoor sports and physical activity in Pakistan allows for potential growth in the baseball market. However, the strict dress code and lack of dedicated facilities for the game pose as barriers for young players, unlike in other markets where baseball is already established.

Underlying macroeconomic factors:
The growth of the Baseball Market within the Sports Market in Pakistan is affected by various macroeconomic factors. These include the overall economic conditions of the country, such as GDP growth, inflation rates, and foreign investment. These factors influence consumer spending and the overall market demand for sports and recreational activities, including baseball. Additionally, government policies and regulations related to the sports industry can have a significant impact on the growth of the market. The availability of public funding for sports facilities and infrastructure, as well as tax incentives for sports organizations, can stimulate growth and investment in the baseball market. Finally, global economic trends and trade relations with other countries can also influence the market, as Pakistans economy is heavily reliant on exports. Fluctuations in the global economy can impact the countrys overall economic health and consumer confidence, ultimately affecting the growth and performance of the Baseball Market within the Sports Market in Pakistan.

Methodology

Data coverage:

The data encompasses B2C and B2B revenues. Figures are based on media spending, merchandise spending, and ticket spending. All monetary figures for merchandise and tickets refer to consumer spending on goods or tickets in the respective segment, which can be online and offline.

Modeling approach / Market size:

Market sizes are determined through a combination of bottom-up and top-down approaches, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., Consumer Insights), as well as performance factors (e.g., user penetration, price per ticket, price on sport goods). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, number of internet users, and internet consumption. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function or linear forecasting, as it fits the development of either strong growing markets or more sophistacted and saturated markets, such as soccer in Europe.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). We also account for the different cycles of international tournaments, such as world cups or continent cups. Consumer Insights data is reweighted for representativeness.

Overview

  • Revenue
  • Analyst Opinion
  • Reach
  • Global Comparison
  • Methodology
  • Key Market Indicators
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