American Football Ticket Sales - Ireland

Ireland

Highlights

Revenue in the American Football Ticket Sales market is projected to reach US$92.84k in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 6.25%, resulting in a projected market volume of US$125.70k by 2029.
In global comparison, most revenue will be generated United States (US$3.59bn in 2024).
The average revenue per user (ARPU) in the American Football Ticket Sales market is projected to amount to US$43.42 in 2024.
In the American Football Ticket Sales market, the number of users is expected to amount to 2.2k users by 2029.
User penetration in the American Football Ticket Sales market will be at 0.0% in 2024.

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The American Football Ticket Sales market in Ireland is witnessing steady growth, influenced by factors such as the increasing popularity of American football in the country and the convenience of online ticket sales. However, this growth is hindered by the minimal growth rate of the overall Sports market in Ireland.

Customer preferences: As technology advances, there has been a noticeable trend in the American football ticket sales market towards digital sales and delivery platforms. This reflects changing consumer preferences for convenient and efficient ticket purchasing processes. Additionally, there has been a rise in demand for personalized and immersive game experiences, leading to the emergence of premium ticket options and stadium upgrades. These shifts are also in part due to the increasing diversity and disposable income of the American football fanbase.

Trends in the market: In Ireland, there is a continuing trend of increased investment and interest in American football, resulting in a rise in ticket sales for games. In the United States, there has been a shift towards virtual ticket sales, with the use of mobile ticketing and digital platforms. This trend is expected to continue, making ticket purchasing more convenient for fans. In addition, American football teams are utilizing data and analytics to better understand fan preferences and target marketing efforts, resulting in increased ticket sales. These trends have significant implications for industry stakeholders, as they enable a more seamless and personalized experience for fans, ultimately leading to increased revenue and fan engagement. Furthermore, this trend towards digital ticket sales also presents new opportunities for partnerships and collaborations with technology companies, further expanding the potential for growth in the American football ticket sales market.

Local special circumstances: In Ireland, the American Football market has been gaining popularity in recent years with the establishment of the Irish American Football League and the success of the national team. The countrys strong sports culture and love for physical activity have contributed to the growth of this market. Additionally, the governments support for promoting American football has led to the establishment of youth leagues and coaching programs. In contrast, in the US, ticket sales for American football are driven by the massive popularity of the sport and the intense fandom culture. The ease of access to stadiums and the strong sense of community among fans also plays a significant role in driving ticket sales.

Underlying macroeconomic factors: The American Football Ticket Sales Market is heavily influenced by macroeconomic factors such as consumer spending, disposable income, and unemployment rates. Declining economic conditions can lead to reduced discretionary spending, resulting in lower ticket sales for American football games. On the other hand, a healthy economy with stable job growth and rising incomes can drive consumer confidence and subsequently boost demand for tickets. Additionally, government policies, such as tax rates and subsidies, can impact the affordability of tickets and the overall demand in the market. Factors like GDP growth and inflation also play a crucial role in determining the purchasing power of consumers and their willingness to spend on leisure activities like attending sporting events.

Data coverage:

The data encompasses B2C revenues. Figures are based on ticket spending. All monetary figures refer to consumer spending on goods in the respective segment, which can be online and offline.

Modeling approach / Market size:

Market sizes are determined through a combination of bottom-up and top-down approaches, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., Consumer Insights), as well as performance factors (e.g., user penetration, price per ticket, price on sport goods). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, number of internet users, and internet consumption. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function or linear forecasting, as it fits the development of either strong growing markets or more sophistacted and saturated markets, such as soccer in Europe.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). We also account for the different cycles of international tournaments, such as world cups or continent cups. Consumer Insights data is reweighted for representativeness.