Skip to main content
  1. Market Insights
  2. Advertising and media
  3. Metaverse

Metaverse Gaming - South America

South America
  • The Metaverse Gaming market in South America is projected to reach a value of US$894.8m by 2024.
  • This market segment is expected to show a steady annual growth rate (CAGR 2024-2030) of 43.34%, resulting in a projected market volume of US$7.8bn by 2030.
  • In 2024, the market volume is estimated to be US$7.5bn, with United States being the largest generator of value.
  • Furthermore, it is expected that the number of users in the Metaverse Gaming market will reach 79.6m users by 2030.
  • The user penetration rate, which is currently at 6.6% in 2024, is projected to increase to 20.8% by 2030.
  • Lastly, the average value per user (ARPU) is expected to be US$36.6.
  • In South America, the Metaverse Gaming market is experiencing a surge in popularity, with a growing number of local gamers embracing virtual reality technology for immersive gaming experiences.

Definition:

The Gaming market refers to the playing of video games or other interactive experiences within virtual reality environments, such as virtual worlds, social VR platforms, and other immersive digital spaces. This definition includes traditional single-player and multiplayer games as well as more open-ended virtual worlds, where players can interact with each other and the environment in a variety of ways. Gaming in the metaverse can be experienced through different hardware, such as VR headsets, smartphones, and computers, and can also include new forms of gaming such as social gaming, multiplayer gaming, and location-based gaming.

Structure:

The Gaming market includes the markets Action Games, Adventure Games, Casual Games, Role-playing Games, Simulation Games, Sports & Racing Games and Strategy Games. Each genre has different games published that are classified as metaverse games in respective metaverse applications, or individual games.

Additional Notes:

The market comprises market sizes, users, average revenue per user, and penetration rates. Market sizes are generated through in-app purchases and consumer spending on apps, games, and items. Market numbers about the Gaming market can also be found in the Digital Market Insights. Key players in the market are games like Fortnite, Roblox or Minecraft. Use the info button right next to the boxes for more information on the data displayed.

In-Scope

  • Games directly in metaverse considered apps, such as games in Roblox
  • Open-world games, shaped by users, such as Fortnite
  • Sandbox games, such as Minecraft
  • Social virtual reality games, such as VRChat

Out-Of-Scope

  • Open-world games, with a story line, such as World of Warcraft
  • All other non related metaverse games, such as Call of Duty
  • Non-metaverse related browser games, such as Forge of Empires
Metaverse: market data & analysis - Cover

Market Insights report

Metaverse: market data & analysis

Study Details

    Market Size

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Analyst Opinion

    The Metaverse Gaming market in South America has been experiencing significant growth in recent years, driven by a combination of customer preferences, market trends, local special circumstances, and underlying macroeconomic factors. Customer preferences in South America have played a key role in the development of the Metaverse Gaming market.

    South American gamers have shown a strong interest in immersive gaming experiences that allow them to interact with virtual worlds and other players. This preference for immersive experiences has fueled the demand for Metaverse Gaming platforms and games in the region. In addition to customer preferences, several market trends have contributed to the growth of the Metaverse Gaming market in South America.

    One trend is the increasing popularity of virtual reality (VR) and augmented reality (AR) technologies. These technologies have enabled developers to create more realistic and engaging Metaverse Gaming experiences, attracting a larger audience of gamers in South America. Another trend is the rise of esports in the region.

    Esports tournaments and competitions have gained significant traction in South America, with a growing number of players and spectators. The Metaverse Gaming market has capitalized on this trend by offering platforms and games that cater to the esports community, further driving the growth of the market. Local special circumstances have also played a role in the development of the Metaverse Gaming market in South America.

    One such circumstance is the region's large and youthful population. South America has a high percentage of young people who are avid gamers, creating a large and receptive market for Metaverse Gaming products and services. Underlying macroeconomic factors have also contributed to the growth of the Metaverse Gaming market in South America.

    The region has experienced steady economic growth in recent years, leading to an increase in disposable income and consumer spending. As a result, more South American gamers have been able to afford Metaverse Gaming platforms and games, driving the market's expansion. In conclusion, the Metaverse Gaming market in South America has been growing rapidly due to customer preferences for immersive gaming experiences, market trends such as the popularity of VR/AR technologies and esports, local special circumstances including a large and youthful population, and underlying macroeconomic factors such as economic growth and increased consumer spending.

    This growth is expected to continue as the market further develops and expands in the region.

    Reach

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Methodology

    Data coverage:

    Figures are based on in-app spending, consumer spending, in-game spending, app downloads, and investment and funding data.

    Modeling approach / Market size:

    Market sizes are determined by a top-down approach, based on a specific rationale for each market market. As a basis for evaluating markets, we use reports, third-party studies, and research companies. Next, we use relevant key market indicators and data from country-specific associations such as GDP, consumer spending, and internet penetration rates. This data helps us to estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, the S-curve function and exponential trend smoothing are well suited to forecast digital products and services due to the non-linear growth of technology adoption. The main drivers are consumer spending per capita, level of digitalization, and cloud revenues.

    Additional Notes:

    The market is updated twice per year in case market dynamics change. Consumer Insights data is unbiased for representativeness.

    Advertising & Media

    Access more Market Insights on Advertising & Media topics with our featured report

    Metaverse: market data & analysis - BackgroundMetaverse: market data & analysis - Cover

    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Explore more high-quality data on related topic

    Video gaming and the metaverse - Statistics & Facts

    For everybody who spends a lot of time in digital worlds – for example via gaming and socializing in-game – the concept of the metaverse, a virtual world where physical and digital worlds come together, is nothing new. In-game hangouts in massively multiplayer online games (MMO) and other multiplayer games have been a vital part of the gaming community for years, and the activity received a boost during the COVID-19 pandemic when people turned to online worlds to connect with each other. Overall, these online game hangouts are an important step along the journey to metaverse gaming.
    More data on the topic

    Contact

    Get in touch with us. We are happy to help.