Metaverse Gaming - Brazil | Statista Market Forecast

The projected value of the Metaverse Gaming market in Brazil is expected to reach US$426.8m in 2024.
It is projected to grow at an annual growth rate of 43.01% (CAGR 2024-2030), resulting in a market volume of US$3.6bn by 2030.
In 2024, the market volume is projected to be US$7.5bn, with United States being the primary generator of value in the Metaverse Gaming market.
By 2030, the number of users in Brazil is expected to reach 49.5m users.
The user penetration rate is forecasted to be 7.0% in 2024 and is expected to rise to 22.1% by 2030.
The average value per user (ARPU) is projected to be US$27.9.
Brazil has seen a significant rise in the popularity of Metaverse Gaming, with a growing community of players and a vibrant virtual economy.

Definition:

The Gaming market refers to the playing of video games or other interactive experiences within virtual reality environments, such as virtual worlds, social VR platforms, and other immersive digital spaces. This definition includes traditional single-player and multiplayer games as well as more open-ended virtual worlds, where players can interact with each other and the environment in a variety of ways. Gaming in the metaverse can be experienced through different hardware, such as VR headsets, smartphones, and computers, and can also include new forms of gaming such as social gaming, multiplayer gaming, and location-based gaming.

Structure:

The Gaming market includes the markets Action Games, Adventure Games, Casual Games, Role-playing Games, Simulation Games, Sports & Racing Games and Strategy Games. Each genre has different games published that are classified as metaverse games in respective metaverse applications, or individual games.

Additional Notes:

The market comprises market sizes, users, average revenue per user, and penetration rates. Market sizes are generated through in-app purchases and consumer spending on apps, games, and items. Market numbers about the Gaming market can also be found in the Digital Market Insights. Key players in the market are games like Fortnite, Roblox or Minecraft. Use the info button right next to the boxes for more information on the data displayed.

Games directly in metaverse considered apps, such as games in Roblox
Open-world games, shaped by users, such as Fortnite
Sandbox games, such as Minecraft
Social virtual reality games, such as VRChat

Open-world games, with a story line, such as World of Warcraft
All other non related metaverse games, such as Call of Duty
Non-metaverse related browser games, such as Forge of Empires

The Metaverse Gaming market in Brazil is experiencing significant growth and development due to several factors.

Customer preferences: Customers in Brazil are increasingly drawn to the immersive and interactive nature of the Metaverse Gaming market. The ability to create virtual avatars, explore virtual worlds, and interact with other players in real-time appeals to the desire for escapism and socialization. Additionally, the availability of a wide range of gaming genres and experiences within the Metaverse Gaming market caters to the diverse preferences of Brazilian gamers.

Trends in the market: One of the key trends in the Metaverse Gaming market in Brazil is the rise of virtual reality (VR) gaming. The advancements in VR technology have made it more accessible and affordable for gamers in Brazil, leading to an increase in demand for VR-enabled games and experiences. This trend is further fueled by the growing popularity of VR headsets and devices in the country. Another trend in the market is the integration of blockchain technology. Blockchain-based platforms and cryptocurrencies are being utilized within the Metaverse Gaming market in Brazil to enhance security, enable ownership of virtual assets, and facilitate in-game transactions. This trend is driven by the desire for transparency, trust, and decentralization among gamers in Brazil.

Local special circumstances: Brazil has a large and passionate gaming community, making it an attractive market for Metaverse Gaming companies. The country has a high internet penetration rate, which provides a strong foundation for online gaming experiences. Furthermore, Brazil's culturally diverse population contributes to the demand for localized content and experiences within the Metaverse Gaming market.

Underlying macroeconomic factors: The growing Metaverse Gaming market in Brazil can also be attributed to favorable macroeconomic factors. The country has experienced steady economic growth, which has led to an increase in disposable income among consumers. This allows for greater spending on entertainment and leisure activities, including gaming. Additionally, the Brazilian government has implemented supportive policies and incentives to promote the growth of the digital economy, including the gaming industry. In conclusion, the Metaverse Gaming market in Brazil is thriving due to customer preferences for immersive and interactive experiences, the rise of virtual reality gaming, the integration of blockchain technology, the large and passionate gaming community, favorable macroeconomic factors, and supportive government policies. As the market continues to evolve, it presents significant opportunities for both local and international companies operating in the Metaverse Gaming industry.

Data coverage:

Figures are based on in-app spending, consumer spending, in-game spending, app downloads, and investment and funding data.

Modeling approach / Market size:

Market sizes are determined by a top-down approach, based on a specific rationale for each market market. As a basis for evaluating markets, we use reports, third-party studies, and research companies. Next, we use relevant key market indicators and data from country-specific associations such as GDP, consumer spending, and internet penetration rates. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, the S-curve function and exponential trend smoothing are well suited to forecast digital products and services due to the non-linear growth of technology adoption. The main drivers are consumer spending per capita, level of digitalization, and cloud revenues.

Additional Notes:

The market is updated twice per year in case market dynamics change. Consumer Insights data is unbiased for representativeness.

This report presents a comprehensive analysis and additional information on the Advertising & Media market, in a PDF format.

For everybody who spends a lot of time in digital worlds – for example via gaming and socializing in-game – the concept of the metaverse, a virtual world where physical and digital worlds come together, is nothing new. In-game hangouts in massively multiplayer online games (MMO) and other multiplayer games have been a vital part of the gaming community for years, and the activity received a boost during the COVID-19 pandemic when people turned to online worlds to connect with each other. Overall, these online game hangouts are an important step along the journey to metaverse gaming.