Gaming Hardware - Southeast Asia

  • Southeast Asia
  • In Southeast Asia, revenue in the Gaming Hardware market market is projected to reach US$6.71bn in 2024.
  • This revenue is expected to exhibit an annual growth rate (CAGR 2024-2029) of 8.50%, leading to a projected market volume of US$10.09bn by 2029.
  • The number of users in the Gaming Hardware market market withSoutheast_Asia is anticipated to amount to 14.9m users by 2029.
  • User penetration is forecasted to be 1.8% in 2024 and is expected to rise to 2.1% by 2029.
  • The average revenue per user (ARPU) is projected to be US$0.52k.
  • In a global context, the majority of revenue will be generated China, with an expected total of US$33,310.00m in 2024.
  • In Southeast Asia, particularly in Indonesia, the gaming hardware market is witnessing a surge in demand due to the increasing popularity of esports and mobile gaming.

Key regions: Germany, United Kingdom, China, United States, Japan

 
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Analyst Opinion

The Gaming Hardware market in Southeast Asia has been experiencing significant growth in recent years. Customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors have all contributed to this development. Customer preferences in Southeast Asia have played a crucial role in the growth of the Gaming Hardware market. The region has a large and growing population of gamers, who are increasingly interested in high-quality gaming experiences. Gamers in Southeast Asia are particularly drawn to gaming hardware that offers superior graphics, fast processing speeds, and immersive gameplay. Additionally, there is a growing demand for gaming hardware that is portable and can be easily used on-the-go. Trends in the market have also contributed to the growth of the Gaming Hardware market in Southeast Asia. One notable trend is the rise of esports in the region. Esports, or competitive video gaming, has gained immense popularity in Southeast Asia, attracting a large number of viewers and participants. This has created a demand for gaming hardware that can support the high-performance requirements of competitive gaming. As a result, gaming hardware manufacturers have been focusing on developing products specifically tailored to the needs of esports players in Southeast Asia. Local special circumstances have also influenced the growth of the Gaming Hardware market in Southeast Asia. The region is home to a diverse range of cultures and languages, and gaming hardware manufacturers have recognized the importance of catering to the specific needs and preferences of different countries within Southeast Asia. This has led to the localization of gaming hardware, with manufacturers offering products that are adapted to the local languages, gaming styles, and preferences of each country. This localization strategy has helped gaming hardware manufacturers gain a competitive edge in the region. Underlying macroeconomic factors have also played a role in the growth of the Gaming Hardware market in Southeast Asia. The region has experienced rapid economic growth in recent years, leading to an increase in disposable income and purchasing power. As a result, more consumers in Southeast Asia are able to afford gaming hardware and are willing to invest in high-quality gaming experiences. Furthermore, the increasing penetration of internet and smartphone usage in the region has made gaming more accessible to a larger population, contributing to the growth of the Gaming Hardware market. In conclusion, the Gaming Hardware market in Southeast Asia has been growing due to customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors. The region's large population of gamers, the rise of esports, localization strategies, and economic growth have all contributed to the development of the Gaming Hardware market in Southeast Asia.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the Gaming Hardware market, which includes various types of gaming devices such as consoles, gaming PCs and laptops, and peripherals. This market covers both online and offline sales of gaming hardware. All monetary figures refer to consumer spending on these hardware products and accessories. This spending considers any discounts, margins, and taxes.

Modeling approach / Market size:

The market size is determined through a comprehensive approach. We utilize data from annual financial reports of leading companies, industry associations, third-party studies and reports, primary research surveys (e.g., Consumer Insights), and performance metrics (e.g., user adoption rates, price points, usage patterns) to analyze the markets. To estimate the segment size for each country, we consider relevant key market indicators and data from country-specific industry associations. This includes macroeconomic indicators, historical trends, current market dynamics, and reported performance metrics of key industry players. Factors like average prices and purchase frequencies are considered.

Forecasts:

We apply diverse forecasting techniques tailored to the behavior of the specific market. For instance, methods like trend smoothing and adoption curve analysis are well-suited for forecasting trends in gaming hardware, considering the evolving nature of technology adoption. The main drivers influencing forecasts include economic indicators such as GDP per capita, consumer spending per capita, and technological advancements like 5G coverage.

Additional notes:

The data is modeled using current exchange rates. The market is updated biannually to reflect any changes in market dynamics. The impact of external factors, such as the COVID-19 pandemic, is considered at the country-specific level. The text incorporates current exchange rates in its modeling. Additionally, any impacts from events like the Russia-Ukraine war or significant industry developments are considered on a country-specific basis. The market information is refreshed twice a year. In some instances, updates are made on an ad hoc basis, such as when new pertinent data is released or substantial shifts within the market impact projected trends. Consumer Insights data is reweighted to ensure representativeness.

Overview

  • Revenue
  • Analyst Opinion
  • Users
  • Global Comparison
  • Methodology
  • Key Market Indicators
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