Cloud Gaming - Romania

  • Romania
  • In Romania, revenue in the Cloud Gaming market market is projected to reach US$13.88m in 2024.
  • This revenue is expected to exhibit an annual growth rate (CAGR 2024-2029) of 29.48%, leading to a projected market volume of US$50.51m by 2029.
  • Within the Cloud Gaming market market in Romania, the number of readers is anticipated to amount to 942.0k users by 2029.
  • User penetration in Romania will be 3.8% in 2024 and is expected to increase to 4.9% by 2029.
  • The average revenue per user (ARPU) in Romania is expected to reach US$18.66.
  • In a global context, the majority of revenue will be generated the United States, with a figure of US$1,938.00m in 2024.
  • Romania's burgeoning tech-savvy youth population is driving an increased interest in cloud gaming, reshaping the local media landscape significantly.

Key regions: China, Japan, Germany, France, United Kingdom

 
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Analyst Opinion

The Cloud Gaming market in Romania has been experiencing significant growth in recent years, driven by changing customer preferences and the increasing availability of high-speed internet connections.

Customer preferences:
Romanian customers are increasingly looking for convenient and accessible gaming experiences, which has led to a growing interest in cloud gaming. Cloud gaming allows users to stream games directly to their devices without the need for expensive gaming hardware. This appeals to a wide range of customers, including casual gamers who may not want to invest in gaming consoles or high-end PCs. Additionally, the ability to access games on multiple devices, such as smartphones and tablets, is particularly appealing to the younger generation of gamers in Romania.

Trends in the market:
One of the key trends in the Romanian cloud gaming market is the emergence of local and international cloud gaming platforms. These platforms offer a wide range of games that can be accessed through a subscription model, providing users with a cost-effective way to access a large library of games. This has proven to be popular among Romanian gamers who want to have access to a diverse range of games without the need to purchase each game individually. Another trend in the market is the increasing collaboration between cloud gaming platforms and telecommunications companies. These partnerships aim to leverage the existing infrastructure of the telecom companies to provide a seamless gaming experience to users. By partnering with telecom companies, cloud gaming platforms can ensure that users have access to high-speed internet connections, which is crucial for a smooth gaming experience.

Local special circumstances:
One of the unique aspects of the Romanian market is the high penetration of smartphones and mobile internet usage. This has contributed to the popularity of mobile gaming, and cloud gaming platforms have capitalized on this trend by offering mobile-compatible games that can be played on-the-go. The convenience of being able to play games on a smartphone has made cloud gaming an attractive option for Romanian gamers.

Underlying macroeconomic factors:
The growth of the cloud gaming market in Romania is also influenced by underlying macroeconomic factors. The country has experienced steady economic growth in recent years, leading to an increase in disposable income among consumers. This has allowed more people to afford gaming subscriptions and invest in high-speed internet connections, driving the demand for cloud gaming services. Furthermore, the Romanian government has been actively promoting the development of the digital economy, including the gaming sector. This has led to the establishment of favorable policies and incentives for companies operating in the cloud gaming industry. The government's support has played a significant role in attracting local and international players to invest in the Romanian market, contributing to its growth. In conclusion, the Cloud Gaming market in Romania is experiencing growth due to changing customer preferences, the availability of high-speed internet connections, and favorable macroeconomic factors. The convenience and accessibility offered by cloud gaming platforms, along with the increasing popularity of mobile gaming, have contributed to the market's expansion. Additionally, partnerships between cloud gaming platforms and telecom companies have further enhanced the gaming experience for Romanian users. With the government's support and the country's economic growth, the cloud gaming market in Romania is expected to continue thriving in the coming years.

Methodology

Data coverage:

Figures are based on subscription spending, consumer spending, investment, and funding data.

Modeling approach / Market size:

Market sizes are determined by a Top-Down approach, based on a specific rationale for each market market. As a basis for evaluating markets, we use reports, third-party studies, research companies. Next we use relevant key market indicators and data from country-specific associations such as GDP, consumer spending, internet penetration and cloud revenues. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, the S-curve function and exponential trend smoothing are well suited to forecast digital products and services due to the non-linear growth of technology adoption. The main drivers are consumer spending per capita, level of digitalization, and cloud revenues.

Additional Notes:

The market is updated twice per year in case market dynamics change. Consumer Insights data is unbiased for representativeness.

Overview

  • Revenue
  • Analyst Opinion
  • Users
  • Global Comparison
  • Methodology
  • Key Market Indicators
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