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Cinema - Hong Kong

Hong Kong
  • In Hong Kong, revenue in the Cinema market is projected to reach US$488.73m in 2025.
  • Revenue is expected to show an annual growth rate (CAGR 2025-2029) of 2.64%, resulting in a projected market volume of US$542.40m by 2029.
  • In the Cinema market withHong_Kong, the number of viewers is expected to amount to 6.0m users by 2029.
  • User penetration will be 77.1% in 2025 and is expected to hit 80.3% by 2029.
  • The average revenue per viewer in Hong Kong is expected to amount to US$84.57.
  • In global comparison, most revenue will be generated the United States (US$23.52bn in 2025).
  • In Hong Kong, the cinema industry is experiencing a revival as audiences increasingly seek immersive experiences and local storytelling in film.

Definition:

The Cinema market encompasses the entertainment industry segment dedicated to the screening of motion pictures within dedicated venues, commonly known as cinemas or movie theaters. This market provides audiences with a communal experience of watching a wide range of films, including feature films, documentaries, and animations, on large screens, accompanied by high-quality sound systems, creating an immersive and theatrical experience.

Additional Information:

The market includes vital metrics such as revenues and average revenue per user (ARPU), users and user penetration with revenues being generated through ticket sales, concessions, cinema subscriptions, consumer spending on cinema-related products and services, and advertising spendings related to promoting films and products within cinemas. Key players in the market are companies, such as AMC Entertainment Holdings, Inc., Cineworld Group plc, and Regal Entertainment Group (now part of Cineworld).
In-Scope
  • Revenues generated from box office sales, such as tickets bought online and offline
  • Revenues generated from advertising, such as ads before and after a movie
  • Revenues generated from concessions, such as sale of snacks and drinks
Out-Of-Scope
  • Streaming of movies, such as streaming on Amazon Prime
  • Merchandise from movies sold through third-party services, such as Marvel merchandise
  • Ad spending on movies, such as TV ads for movies
Cinema: market data & analysis - Cover

Market Insights report

Cinema: market data & analysis
Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Jan 2025

    Source: Statista Market Insights

    Notes: The chart “Comparable Estimates” shows the forecasted development of the selected market from different sources. Please see the additional information for methodology and publication date.

    Most recent update: Aug 2024

    Most recent update: Jan 2025

    Source: Statista Market Insights

    Analyst Opinion

    The Cinema Market in Hong Kong is experiencing mild growth, influenced by factors such as evolving consumer preferences for immersive experiences, the integration of innovative advertising strategies, and the popularity of concession offerings that enhance the viewing experience.

    Customer preferences:
    Consumers in Hong Kong's cinema market are increasingly gravitating towards immersive film experiences, such as 4D screenings and virtual reality features, reflecting a desire for more engaging and interactive entertainment. Additionally, a growing interest in local storytelling and culturally relevant content is shaping film production and programming, catering to diverse demographic groups. As lifestyles evolve, there's also a notable shift towards premium concession offerings, enhancing the overall viewing experience and attracting audiences seeking a more personalized cinema outing.

    Trends in the market:
    In Hong Kong, the cinema market is experiencing a surge in demand for immersive film experiences, such as 4D screenings and virtual reality features, as audiences seek more engaging forms of entertainment. Simultaneously, there is a rising interest in local storytelling and culturally relevant content, prompting filmmakers to produce works that resonate with diverse demographic groups. This shift is significant as it enhances viewer engagement and loyalty. Moreover, the trend towards premium concession offerings is reshaping the cinema experience, making it more appealing to those desiring a personalized outing, thus influencing industry strategies and revenue models.

    Local special circumstances:
    In Hong Kong, the cinema market is distinctively shaped by its blend of East and West cultural influences, leading to a unique appetite for diverse storytelling that resonates with both local and expatriate communities. The city's geographical proximity to mainland China allows for cross-border collaborations, enriching the content landscape. Additionally, stringent regulatory frameworks around film distribution and censorship further drive filmmakers to innovate, often resulting in creative narratives that challenge societal norms while appealing to a broad audience, thereby enhancing market dynamics.

    Underlying macroeconomic factors:
    The cinema market in Hong Kong is significantly influenced by macroeconomic factors such as consumer spending patterns, tourism trends, and foreign investment. Economic stability and growth contribute to increased disposable income, allowing residents and expatriates to allocate more funds for entertainment, including cinema. Additionally, fluctuations in tourism—particularly from mainland China—impact ticket sales and box office revenues. Global economic trends, such as shifts in media consumption towards digital platforms, also challenge traditional cinema models, prompting innovation in content delivery. Furthermore, fiscal policies, including tax incentives for filmmakers, play a crucial role in fostering a vibrant local film industry.

    Users

    Most recent update: Jan 2025

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Jan 2025

    Source: Statista Market Insights

    Methodology

    Data coverage:

    The data encompasses B2C enterprises. Figures are based on the Cinema market, which comprises revenues from box office, advertsing and concessions. The market includes both consumer and advertising spending. All monetary figures refer to consumer spending on tickets and concessions. This spending factors in discounts, margins, and taxes.

    Modeling approach / market size:

    The market size is determined through a bottom-up approach. We use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., Consumer Insights), as well as performance factors (e.g., user penetration, price per product, usage) to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as various macroeconomic indicators, historical developments, current trends, and reported performance indicators of key market players. In particular, we consider average prices and annual purchase frequencies.

    Forecasts:

    We apply a variety of forecasting techniques, depending on the behavior of the relevant market. For instance, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP per capita, consumer spending per capita, and 4G coverage.

    Additional notes:

    The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). Consumer Insights data is reweighted for representativeness.

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    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Jan 2025

    Source: Statista Market Insights

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