Box Office - Ethiopia

Ethiopia

Highlights

In Ethiopia, revenue in the Box Office market market is projected to reach US$868.90k in 2024.
Revenue in this market is expected to demonstrate an annual growth rate (CAGR 2024-2029) of 1.73%, leading to a projected market volume of US$946.50k by 2029.
The number of viewers in Ethiopia's Box Office market market is anticipated to reach 1.0m users by 2029.
User penetration in this market will be 0.6% in 2024 and is expected to increase to 0.7% by 2029.
The average revenue per viewer in Ethiopia is projected to amount to US$1.03.
In a global context, the majority of revenue will be generated the United States, with a figure of US$10.14bn in 2024.
Ethiopia's box office market is experiencing a resurgence, driven by a growing interest in local storytelling and the emergence of independent filmmakers.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Box Office market in Ethiopia has been experiencing significant growth in recent years, driven by a combination of customer preferences, local special circumstances, and underlying macroeconomic factors. Customer preferences in Ethiopia have played a crucial role in the development of the Box Office market. Ethiopian moviegoers have shown a strong preference for local and regional films, which has led to an increase in the production and distribution of Ethiopian movies. Additionally, there is a growing interest in international films, particularly those from Hollywood. This preference for both local and international films has contributed to the overall growth of the Box Office market in Ethiopia. Trends in the market also indicate a positive outlook for the Box Office industry in Ethiopia. The number of cinema screens in the country has been steadily increasing, providing more opportunities for moviegoers to enjoy their favorite films. This expansion of cinema infrastructure has been driven by both local and international investors, who recognize the potential of the Ethiopian market. Furthermore, the rise of digital platforms and streaming services has made it easier for audiences to access a wider range of films, further boosting the demand for cinema experiences. Local special circumstances have also played a role in the development of the Box Office market in Ethiopia. The country has a rich cultural heritage and a vibrant film industry, which has helped to cultivate a strong sense of national identity and pride. Ethiopian films often explore local themes and showcase the country's unique culture, resonating with audiences and driving ticket sales. Additionally, the government has implemented policies to support the local film industry, including tax incentives and funding programs, which have further stimulated its growth. Underlying macroeconomic factors have also contributed to the growth of the Box Office market in Ethiopia. The country has experienced steady economic growth in recent years, leading to an increase in disposable income and consumer spending. As a result, more people are able to afford movie tickets and are willing to spend on entertainment experiences. Furthermore, the growing middle class in Ethiopia has fueled demand for leisure activities, including going to the cinema. These macroeconomic factors have created a favorable environment for the Box Office market to thrive. In conclusion, the Box Office market in Ethiopia is developing at a rapid pace, driven by customer preferences for both local and international films, trends such as the expansion of cinema infrastructure and the rise of digital platforms, local special circumstances including a vibrant film industry and government support, and underlying macroeconomic factors such as economic growth and rising disposable income. With these factors in play, the future of the Box Office market in Ethiopia looks promising.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the Cinema market, which comprises revenues from box office, advertsing and concessions. The market includes both consumer and advertising spending. All monetary figures refer to consumer spending on tickets and concessions. This spending factors in discounts, margins, and taxes.

Modeling approach / market size:

The market size is determined through a bottom-up approach. We use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., Consumer Insights), as well as performance factors (e.g., user penetration, price per product, usage) to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as various macroeconomic indicators, historical developments, current trends, and reported performance indicators of key market players. In particular, we consider average prices and annual purchase frequencies.

Forecasts:

We apply a variety of forecasting techniques, depending on the behavior of the relevant market. For instance, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP per capita, consumer spending per capita, and 4G coverage.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). Consumer Insights data is reweighted for representativeness.