Market Insights Advertising & Media Esports

Publisher Fees - Israel

Israel

In Israel, revenue in the Publisher Fees market market is projected to reach US$1.3m in 2024.
Revenue is expected to exhibit an annual growth rate (CAGR 2024-2029) of 0.15%, which will lead to a projected market volume of US$1.3m by 2029.
Although most revenue is generated China, Israel's market dynamics may also reflect these broader trends in the Publisher Fees market sector.
In Israel, the rising popularity of eSports is driving an increase in publisher fees, reflecting the market's growing investment potential and competitive landscape.

Key regions: United Kingdom, India, France, Europe, United States

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Analyst Opinion

The eSports market in Israel is seeing steady growth in terms of publisher fees, despite its overall slow growth rate. Factors such as the increasing popularity of online gaming and the rising interest in eSports among the Israeli population are driving this growth. However, other factors such as the limited infrastructure for professional eSports events and the lack of government support for the industry are impacting the growth rate.

Customer preferences: The rise of eSports in Israel has led to a surge in demand for publisher fees, as gaming companies seek to capitalize on the growing market. This trend is driven by the increasing popularity of competitive gaming and the rise of online streaming platforms. Additionally, the younger generation's preference for digital entertainment has further fueled the demand for publisher fees in the eSports market. This shift towards digital entertainment and online competition can be attributed to the fast-paced lifestyle and technological advancement in Israel.

Trends in the market: In Israel, the eSports market is seeing a significant increase in publisher fees, as more game developers and publishers are recognizing the potential of this emerging industry. With the rise of online gaming and streaming platforms, publishers are now able to charge fees for licensing their games to be used in competitive eSports events. This trend is expected to continue as the eSports market continues to grow, with potential implications for industry stakeholders such as game developers, tournament organizers, and players. This trend also highlights the importance of securing exclusive partnerships and licensing deals in the highly competitive eSports market.

Local special circumstances: In Israel, the Publisher Fees Market within the eSports Market is heavily influenced by the country's thriving tech industry and high levels of technological adoption. This has led to a strong infrastructure for digital media and gaming, making it a key market for eSports publishers. Additionally, Israel's diverse population and strong gaming culture contribute to the demand for eSports content, driving up publisher fees. The country's regulatory environment also plays a role, with favorable policies and incentives for tech companies and investments in digital infrastructure.

Underlying macroeconomic factors: The Publisher Fees Market within the eSports Market in Israel is influenced by macroeconomic factors such as technological advancements, government policies, and investment in the gaming industry. Israel has a thriving startup culture and a strong focus on technology, making it a favorable environment for the growth of the eSports Market. In addition, the country's stable economy and favorable government regulations for the gaming industry are attracting foreign investments and driving market growth. Furthermore, the growing popularity of eSports among the younger population in Israel and around the world is also contributing to the demand for publisher fees and driving the market forward.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the Publisher Fees market, which comprises payments from game publishers to Esports organizers for hosting events. All figures are based on net revenues and exclude agency commissions, rebates, and production costs.

Modeling approach / market size:

The market size is determined through a bottom-up approach. We use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., Consumer Insights), as well as performance factors (e.g., user penetration, price per product, usage) to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as various macroeconomic indicators, historical developments, current trends, and reported performance indicators of key market players. In particular, we consider average prices and annual purchase frequencies.

Forecasts:

We apply a variety of forecasting techniques, depending on the behavior of the relevant market. For instance, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP per capita, consumer spending per capita, and 4G coverage.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). Consumer Insights data is reweighted for representativeness.