Publisher Fees - Egypt

Egypt

Highlights

In Egypt, the revenue in the Publisher Fees market market is projected to reach US$1.1m in 2024.
It is expected that revenue will exhibit an annual growth rate (CAGR 2024-2029) of 0.04%, leading to a projected market volume of US$1.1m by 2029.
While the Publisher Fees market market in Egypt shows potential, the majority of revenue is currently generated China, which has a projected market volume of US$29.6m in 2024.
In Egypt, the rising interest in eSports is driving increased publisher fees as local gaming events gain international recognition and sponsorship opportunities expand.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Publisher Fees Market in Egypt's eSports industry is experiencing negligible growth, influenced by factors like limited consumer awareness and lack of infrastructure. Despite this, the market is expected to witness slow but steady growth in the coming years due to the increasing popularity of eSports in the region.

Customer preferences: The eSports market in Egypt has seen a rise in consumer preferences for immersive gaming experiences, leading to increased demand for virtual reality (VR) technology. This trend is driven by the growing popularity of VR gaming tournaments and events, as well as the rise of VR gaming arcades. Additionally, the younger demographic in Egypt is increasingly drawn to the social and competitive aspects of eSports, driving the growth of the Publisher Fees Market within the eSports Market.

Trends in the market: In Egypt, the Publisher Fees Market within the eSports Market is experiencing a surge in popularity, with more publishers and game developers tapping into the country's growing gaming community. This trend is driven by the increasing number of internet users and the rise of mobile gaming. The trajectory of this trend is expected to continue, as the Egyptian gaming market is projected to see significant growth in the coming years. This has significant implications for industry stakeholders, as it presents a lucrative market for publishers and game developers to tap into. Additionally, it also creates opportunities for advertisers and sponsors to reach a highly engaged audience through eSports tournaments and events in Egypt. As the market continues to grow, we can expect to see more investments and partnerships within the industry, further fueling its growth and establishing Egypt as a key player in the global eSports market.

Local special circumstances: In Egypt, the eSports market has been steadily growing due to the country's young and tech-savvy population. However, the lack of reliable internet infrastructure and limited access to gaming equipment has hindered its expansion. Moreover, the government's strict regulations on internet cafes have also posed challenges for eSports tournaments and events. Additionally, the high fees and taxes imposed on publishers have deterred international companies from entering the market, resulting in a limited pool of games available for Egyptian gamers.

Underlying macroeconomic factors: The Publisher Fees Market within the eSports Market in Egypt is impacted by macroeconomic factors such as the country's economic health, government policies, and global economic trends. A strong national economy and favorable fiscal policies can lead to increased investments in the eSports industry, thereby driving growth in the Publisher Fees Market. In contrast, economic instability and regulatory challenges may hinder market growth. Furthermore, as the popularity of eSports continues to rise globally, Egypt's market may benefit from the increasing demand for digital entertainment and the growing demographic of young, tech-savvy consumers. Overall, the market's performance is closely linked to the country's economic landscape and its ability to attract investments and support the growth of the eSports industry.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the Publisher Fees market, which comprises payments from game publishers to Esports organizers for hosting events. All figures are based on net revenues and exclude agency commissions, rebates, and production costs.

Modeling approach / market size:

The market size is determined through a bottom-up approach. We use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., Consumer Insights), as well as performance factors (e.g., user penetration, price per product, usage) to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as various macroeconomic indicators, historical developments, current trends, and reported performance indicators of key market players. In particular, we consider average prices and annual purchase frequencies.

Forecasts:

We apply a variety of forecasting techniques, depending on the behavior of the relevant market. For instance, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP per capita, consumer spending per capita, and 4G coverage.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). Consumer Insights data is reweighted for representativeness.