Sources of information about products in Colombia 2024

51 percent of Colombian respondents answer our survey on "Sources of information about products" with "Online stores". The survey was conducted in 2024, among 1,037 consumers.
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Sources of information about products in Colombia as of March 2024

Characteristic	Share of respondents
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Number of respondents

1,037 respondents

Age group

18-64 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "How do you search for specific information on a product that you want to buy?"

If you need more information, you can have a look at the Consumer Insights Methodology.

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