Most well-known frozen pizza brands in the United States 2023
The frozen pizza market has grown continuously in the United States over the past few years, with sales amounting to over 6 billion U.S. dollars in 2021. So, which frozen pizza brands are well-known among the U.S. consumers?
DiGiorno is the most well-known frozen pizza brand in the United States. The Nestle-owned brand is recognized by 84 percent of online respondents in the United States, 1 percent more than second placed Red Baron. Totino’s Party Pizza comes third in this list, followed by Tony’s and STOUFFER'S.
For this study, brand awareness was surveyed employing the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
Interested in more detailed results covering all brands of this ranking and many more? Explore GCS Brand Profiles. These statistics show results of the Brand KPI survey.
DiGiorno is the most well-known frozen pizza brand in the United States. The Nestle-owned brand is recognized by 84 percent of online respondents in the United States, 1 percent more than second placed Red Baron. Totino’s Party Pizza comes third in this list, followed by Tony’s and STOUFFER'S.
For this study, brand awareness was surveyed employing the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
Interested in more detailed results covering all brands of this ranking and many more? Explore GCS Brand Profiles. These statistics show results of the Brand KPI survey.
