Totino's Party Pizza brand profile in the United States 2022
How high is the brand awareness of Totino's Party Pizza in the United States?
When it comes to frozen pizza eaters, brand awareness of Totino's Party Pizza is at 85% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Totino's Party Pizza in the United States?
In total, 35% of U.S. frozen pizza eaters say they like Totino's Party Pizza. However, in actuality, among the 85% of U.S. respondents who know Totino's Party Pizza, 41% of people like the brand.
What is the usage share of Totino's Party Pizza in the United States?
All in all, 32% of frozen pizza eaters in the United States use Totino's Party Pizza. That means, of the 85% who know the brand, 38% use them.
How loyal are the customers of Totino's Party Pizza?
Around 26% of frozen pizza eaters in the United States say they are likely to use Totino's Party Pizza again. Set in relation to the 32% usage share of the brand, this means that 81% of their customers show loyalty to the brand.
What's the buzz around Totino's Party Pizza in the United States?
In October 2022, about 14% of U.S. frozen pizza eaters had heard about Totino's Party Pizza in the media, on social media, or in advertising over the past three months. Of the 85% who know the brand, that's 16%, meaning at the time of the survey there's little buzz around Totino's Party Pizza in the United States.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to frozen pizza eaters, brand awareness of Totino's Party Pizza is at 85% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Totino's Party Pizza in the United States?
In total, 35% of U.S. frozen pizza eaters say they like Totino's Party Pizza. However, in actuality, among the 85% of U.S. respondents who know Totino's Party Pizza, 41% of people like the brand.
What is the usage share of Totino's Party Pizza in the United States?
All in all, 32% of frozen pizza eaters in the United States use Totino's Party Pizza. That means, of the 85% who know the brand, 38% use them.
How loyal are the customers of Totino's Party Pizza?
Around 26% of frozen pizza eaters in the United States say they are likely to use Totino's Party Pizza again. Set in relation to the 32% usage share of the brand, this means that 81% of their customers show loyalty to the brand.
What's the buzz around Totino's Party Pizza in the United States?
In October 2022, about 14% of U.S. frozen pizza eaters had heard about Totino's Party Pizza in the media, on social media, or in advertising over the past three months. Of the 85% who know the brand, that's 16%, meaning at the time of the survey there's little buzz around Totino's Party Pizza in the United States.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
