Red Baron brand profile in the United States 2022
When it comes to frozen pizza eaters, brand awareness of Red Baron is at 86% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Red Baron in the United States?
In total, 45% of U.S. frozen pizza eaters say they like Red Baron. However, in actuality, among the 86% of U.S. respondents who know Red Baron, 52% of people like the brand.
What is the usage share of Red Baron in the United States?
All in all, 35% of frozen pizza eaters in the United States use Red Baron. That means, of the 86% who know the brand, 41% use them.
How loyal are the customers of Red Baron?
Around 30% of frozen pizza eaters in the United States say they are likely to use Red Baron again. Set in relation to the 35% usage share of the brand, this means that 86% of their customers show loyalty to the brand.
What's the buzz around Red Baron in the United States?
In October 2022, about 21% of U.S. frozen pizza eaters had heard about Red Baron in the media, on social media, or in advertising over the past three months. Of the 86% who know the brand, that's 24%, meaning at the time of the survey there's little buzz around Red Baron in the United States.
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