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Creative Software - Argentina

Argentina
  • Argentina's Creative Software market is estimated to achieve a revenue of US$12.75m by 2024.
  • With a projected annual growth rate (CAGR 2024-2029) of -0.34%, the market volume is anticipated to reach US$12.54m by 2029.
  • In terms of global comparison, United States is expected to generate the highest revenue, amounting to US$4.93bn in 2024.
  • Argentina is experiencing a surge in demand for creative software, as the country's vibrant artistic community seeks innovative tools to enhance their digital creations.

Definition:

The Creative Software market covers software applications designed to support tasks such as graphic design, video editing, 3D modeling, music composition, and photo editing and are used for content creation, design, and media production.

Products in the Creative Software market can be obtained in two ways: as on-premises software that is sold via a transactional license or a subscription and as cloud-based software (software as a service/ SaaS) that is most frequently sold as a subscription.

Additional Information:

The Creative Software market comprises revenue and revenue growth as the key performance indicators. Only revenues that are generated by primary vendors at the manufacturer price level either directly or through distribution channels (excluding value-added tax) are included, and revenues generated by resellers are excluded. Revenues are generated through both online and offline sales channels and include spending by consumers (B2C), enterprises (B2B) as well as governments (B2G).

Key players in this market include Adobe and Corel.

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In-Scope

  • Sound & video recording software, such as OBS Studio, Camtasia, and Riverside
  • Image & video editing software, such as Adobe Premiere Pro, DaVinci Resolve, and Final Cut Pro

Out-Of-Scope

  • Free-of-charge software, such as Airtable, Anaplan, and BlackLine
  • Custom applications, such as Sphinx Solutions, CHI Software, and Intellectsoft
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Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Notes: The chart “Comparable Estimates” shows the forecasted development of the selected market from different sources. Please see the additional information for methodology and publication date.

    Most recent update: Jul 2024

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Key Players

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Analyst Opinion

    Argentina, known for its tango, steak, and wine, has a growing market for creative software.

    Customer preferences:
    The demand for creative software in Argentina is driven by the increasing number of small and medium-sized businesses that require digital tools to promote their products and services. Additionally, the rise of social media influencers and content creators has fueled the demand for creative software.

    Trends in the market:
    One trend in the creative software market in Argentina is the increasing use of cloud-based software. This allows users to access software from anywhere, making it easier for small businesses and freelancers to work remotely. Another trend is the use of mobile devices for creative work, with many software companies developing mobile versions of their products.

    Local special circumstances:
    Argentina has a large creative industry, with a significant number of graphic designers, animators, and filmmakers. This has created a demand for software that is tailored to the needs of these professionals. Additionally, the high cost of imported software has led to the development of local software companies that offer affordable alternatives.

    Underlying macroeconomic factors:
    Argentina has experienced economic instability in recent years, with high inflation and a fluctuating currency. This has made it challenging for businesses to invest in expensive software, leading to a preference for affordable and accessible options. The government has also implemented policies to promote the growth of the technology industry, which has contributed to the development of the creative software market.

    Global Comparison

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Sep 2024

    Sources: Statista Market Insights, Financial Statements of Key Players, National statistical offices

    Methodology

    Data coverage:

    The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the allocation to the country where the money was spent at manufacturer price level (excluding VAT).

    Modeling approach / Market size:

    The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations such as GDP, level of digitization, GDP sector composition, and observed level of software piracy.

    Forecasts:

    We use a variety of forecasting techniques, for instance, advanced statistical methods, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.

    Additional notes:

    The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

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    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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