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Software - Malaysia

Malaysia
  • The Software market of Malaysia is expected to see a significant revenue growth in the coming years.
  • In 2025, the projected revenue is estimated to reach a substantial amount of US$2.70bn.
  • Within this market, the Enterprise Software segment is expected to dominate with a projected market volume of US$1.16bn in 2025.
  • This indicates the strong presence and demand for enterprise software solutions in Malaysia.
  • Furthermore, it is anticipated that the Software market will experience a steady annual growth rate of 6.57% from 2025 to 2029, resulting in a market volume of approximately US$3.48bn by 2029.
  • This growth rate showcases the potential for continued expansion and development in the software industry of Malaysia.
  • When compared globally, United States is projected to generate the highest revenue in the Software market, with an estimated amount of US$379.29bn in 2025.
  • This highlights the dominant position of the United States in the global software industry, while also emphasizing the potential for growth and competition in Malaysia's domestic market.
  • Malaysia has seen a significant rise in demand for software development services, with local companies increasingly investing in digital transformation initiatives.

Definition:

In general, software is defined as a set of instructions written as programming code to execute specific tasks on a computing device. The Software market covers a wide range of software products and solutions that are publicly sold by various companies. Most software solutions in this market are designed for professional use, but some can also be suitable for personal use. They can also range from basic productivity tools such as word processors and spreadsheets to complex software solutions such as project management tools, graphic design software, and enterprise resource planning software.

Products in the Software market can be obtained in two ways: as on-premises software that is sold via a transactional license or a subscription and as cloud-based software (software as a service/ SaaS) that is most frequently sold as a subscription.

Structure:

The market contains four markets that are based on the functionality of the software:

  • Productivity Software refers to application software that supports activities such as producing documents, spreadsheets, drawings, and presentations. This market includes Administrative Software, Collaboration Software, Office Software, Creative Software, and Construction and Design Software.
  • Enterprise Software refers to all software that supports essential large-scale business activities such as enterprise resource management, customer management, and supply chain activities. This market includes Enterprise Resource Planning Software, Customer Relationship Management Software, Business Intelligence Software, Supply Chain Management Software, Content Management Software, and Other Enterprise Software.
  • Application Development Software refers to software and tools that help the overall application development process.
  • System Infrastructure Software refers to software that provides the base framework for operating and managing organizational processes and services on hardware devices.

Additional Information:

The Software market comprises revenue and revenue change as the key performance indicators. Only revenues that are generated by primary vendors at the manufacturer price level either directly or through distribution channels (excluding value-added tax) are included, and revenues generated by resellers are excluded. Revenues are generated through both online and offline sales channels and include spending by consumers (B2C), enterprises (B2B) as well as governments (B2G). Detailed definitions of each market can be found on the respective page where the market data is displayed.

Key players in this market include Microsoft, Adobe, SAP, Oracle, and Salesforce.

For more information on the displayed data, use the info button right next to the boxes.

In-Scope
  • Productivity software, such as Microsoft, Adobe, and Zoom
  • Enterprise software, such as Oracle, SAP, and ServiceNow
  • Application development software, such as Amazon Web Services (AWS), Squarespace, and Visual Studio
  • System Infrastructure Software, such as Cisco, Gen Digital, and McAfee
Out-Of-Scope
  • PC and gaming software, such as NVIDIA Corporation, Improbable, and Plug In Digital
  • Social networking, such as Facebook, Yammer, Twitter, and Zimbra
  • Free of charge software, such as Airtable, Anaplan, and BlackLine
  • Custom made applications, such as Sphinx Solutions, CHI Software, and Intellectsoft
Software: market data & analysis  - Cover

Market Insights report

Software: market data & analysis
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    Revenue

    NOTES: Data was converted from local currencies using average exchange rates of the respective year.

    MOST_RECENT_UPDATE: Sep 2024

    SOURCE: Statista Market Insights

    NOTES: The chart “Comparable Estimates” shows the forecasted development of the selected market from different sources. Please see the additional information for methodology and publication date.

    MOST_RECENT_UPDATE: Jul 2024

    NOTES: Data was converted from local currencies using average exchange rates of the respective year.

    MOST_RECENT_UPDATE: Sep 2024

    SOURCE: Statista Market Insights

    Key Players

    MOST_RECENT_UPDATE: Feb 2025

    SOURCE: Statista Market Insights

    Analyst Opinion

    Malaysia, a Southeast Asian country, is known for its vibrant economy and diverse culture. The Software market in Malaysia has been growing steadily in recent years, driven by various factors.

    Customer preferences:
    Malaysian customers have shown a growing preference for software solutions that are user-friendly, easy-to-use, and affordable. They are also looking for software that can help them improve their productivity and streamline their business operations. As a result, there has been a growing demand for cloud-based software solutions, which offer greater flexibility and scalability than traditional software.

    Trends in the market:
    One of the key trends in the Software market in Malaysia is the increasing adoption of cloud-based software solutions. This trend is being driven by the growing demand for software that is more flexible, scalable, and cost-effective. Another trend is the growing popularity of mobile apps, which are becoming increasingly important for businesses looking to engage with their customers and employees.

    Local special circumstances:
    Malaysia has a highly skilled workforce, which has helped to drive the growth of the Software market in the country. The government has also been supportive of the industry, providing various incentives and initiatives to encourage the growth of the sector. Additionally, Malaysia has a large and growing population of tech-savvy consumers, who are increasingly looking for innovative software solutions to meet their needs.

    Underlying macroeconomic factors:
    The growth of the Software market in Malaysia is being driven by various macroeconomic factors, including the country's strong economic growth and increasing investment in the technology sector. Additionally, the government's focus on developing the country's digital infrastructure and promoting the growth of the digital economy has helped to create a favorable environment for the Software market to thrive.In conclusion, the Software market in Malaysia is growing steadily, driven by a range of factors including customer preferences, local special circumstances, and underlying macroeconomic factors. As the country continues to invest in its digital infrastructure and promote the growth of the digital economy, the Software market is likely to continue to expand in the years to come.

    Global Comparison

    NOTES: Data was converted from local currencies using average exchange rates of the respective year.

    MOST_RECENT_UPDATE: Sep 2024

    SOURCES: Statista Market Insights, Financial Statements of Key Players, National statistical offices

    Methodology

    Data coverage:

    The data encompasses B2B, B2G, and B2C enterprises, except for the Enterprise Software segment, in which consumer (B2C) spending is not considered. Figures are based on the allocation to the country where the money was spent at manufacturer price level (excluding VAT).

    Modeling approach / Market size:

    Market sizes are determined through a top-down approach with a bottom-up validation, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies and reports from our primary research. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, level of digitization, GDP sector composition, and observed level of software piracy. This data helps us estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. The main drivers are the GDP and the level of digitization.

    Additional notes:

    The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

    Technology

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    Software: market data & analysis  - BackgroundSoftware: market data & analysis  - Cover

    Key Market Indicators

    NOTES: Based on data from IMF, World Bank, UN and Eurostat

    MOST_RECENT_UPDATE: Jan 2025

    SOURCE: Statista Market Insights

    OUTLOOK_EXPLORE_RELATED_TOPICS

    Software development - statistics & facts

    Imagine a world without the apps you use daily, the games you enjoy, or the websites you rely on. Software development is the invisible hand behind this digital magic, transforming ideas into the tools that shape our lives. Software development is the process of creating, designing, deploying, and supporting software. It includes all the computer activities between the software's conception and final manifestation.

    These activities are planned and put into stages in a logical order, a process known as the software development life cycle (SDLC) or software development. The SDLC often includes six stages: requirement analysis, design, development, testing, implementation, documentation, and evolution. Programming languages such as JavaScript and C++ are used to create software, with JavaScript being the most popular programming language in 2023 and used by roughly 65 percent of software developers.

    OUTLOOK_MORE_DATA_ON_TOPIC

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