Market Insights Technology Software Enterprise Software

eCommerce Software - Kazakhstan

Kazakhstan

Revenue in the eCommerce Software market is projected to reach US$9.34m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 5.12%, resulting in a market volume of US$11.99m by 2029.
The average Spend per Employee in the eCommerce Software market is projected to reach US$0.92 in 2024.
In global comparison, most revenue will be generated in the United States (US$4,364.00m in 2024).

Key regions: China, Japan, Germany, United Kingdom, France

Market

Region

Region comparison

Currency

Analyst Opinion

Kazakhstan is a country in Central Asia that is rapidly developing its eCommerce Software market.

Customer preferences: Kazakhstan's population is young and tech-savvy, with a high percentage of internet users. This has led to an increase in demand for eCommerce software solutions that are user-friendly, secure, and convenient. Customers prefer software that allows them to easily browse and purchase products, track their orders, and make payments through multiple channels.

Trends in the market: The eCommerce Software market in Kazakhstan is witnessing significant growth due to the increasing number of online retailers and the rising popularity of online shopping. The market is becoming more competitive, with companies offering a wide range of software solutions to meet the diverse needs of customers. Mobile commerce is also gaining traction, with more customers using their smartphones to make purchases.

Local special circumstances: Kazakhstan is a vast country with a diverse population and a unique culture. This has led to the development of eCommerce software solutions that cater to the needs of different regions and communities. For example, some software solutions are designed to support the Kazakh language, while others are tailored to the needs of specific industries such as agriculture and mining.

Underlying macroeconomic factors: Kazakhstan's economy is heavily dependent on its natural resources, particularly oil and gas. However, the government is working to diversify the economy and promote the growth of the technology sector. This has led to increased investment in the eCommerce software market, with local and international companies setting up operations in the country. The government has also implemented policies to support the growth of eCommerce, such as providing tax incentives for online retailers and investing in digital infrastructure.

Methodology

Data coverage:

The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the allocation to the country where the money was spent at manufacturer price level (excluding VAT).

Modeling approach / Market size:

The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations such as GDP, level of digitization, GDP sector composition, and observed level of software piracy.

Forecasts:

We use a variety of forecasting techniques, for instance, advanced statistical methods, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.