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Customer Relationship Management Software - Jordan

Jordan

The Customer Relationship Management Software market in Jordan is expected to witness a significant increase in revenue, reaching an impressive US$31.06m by 2025.
This projection indicates a promising growth potential for the country in this market segment.
Furthermore, it is anticipated that the revenue will continue to grow steadily with an annual growth rate (CAGR 2025-2029) of 11.29%.
This growth trajectory is projected to result in a market volume of US$47.64m by 2029.
In terms of spending, the average Spend per Employee in the Customer Relationship Management Software market is estimated to reach US$9.72 in 2025.
This figure highlights the level of investment and commitment that organizations in Jordan are willing to make in order to enhance their customer relationship management capabilities.
When compared globally, it is important to note that United States is expected to generate the highest revenue in the Customer Relationship Management Software market, with an impressive US$49,570.00m in 2025.
This demonstrates United States' dominance and leadership in this particular market segment.
"Jordanian companies are increasingly adopting cloud-based CRM software to enhance customer engagement and streamline business processes."

Key regions: Japan, China, South Korea, United Kingdom, Canada

Market

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Analyst Opinion

Jordan, a small country in the Middle East, is experiencing a steady development in the Customer Relationship Management Software market.

Customer preferences: Jordanian businesses are increasingly recognizing the importance of customer relationship management software in enhancing customer experience and improving sales. The software is being used to track customer interactions, manage leads, and automate marketing campaigns. Additionally, the demand for cloud-based CRM solutions is on the rise as it allows businesses to access their data from anywhere and at any time.

Trends in the market: One of the major trends in the Jordanian CRM software market is the adoption of artificial intelligence (AI) and machine learning (ML) technologies. These technologies are being integrated into CRM software to automate tasks such as lead scoring, customer segmentation, and data analysis. Another trend is the integration of social media platforms with CRM software, allowing businesses to track customer interactions on social media and respond to customer queries in real-time.

Local special circumstances: The Jordanian market is characterized by a high level of competition, with both local and international players vying for market share. However, local players have an advantage in terms of understanding the local market and catering to the specific needs of Jordanian businesses. Additionally, the government has been actively promoting the use of technology in businesses, which has led to an increase in the adoption of CRM software.

Underlying macroeconomic factors: Jordan has a small and open economy, highly dependent on foreign aid and remittances. However, the country has been making efforts to diversify its economy and promote entrepreneurship. The government has been implementing policies to attract foreign investment and support the growth of small and medium-sized enterprises. These efforts have created a favorable environment for businesses, leading to an increase in the adoption of CRM software.In conclusion, the Jordanian CRM software market is experiencing steady growth, driven by the increasing recognition of the importance of CRM software in enhancing customer experience and improving sales. The adoption of AI and ML technologies, integration with social media platforms, and the demand for cloud-based solutions are some of the major trends in the market. Local players have an advantage in understanding the local market, and the government's efforts to promote entrepreneurship have created a favorable environment for businesses.

Methodology

Data coverage:

The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the allocation to the country where the money was spent at manufacturer price level (excluding VAT).

Modeling approach / Market size:

The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations such as GDP, level of digitization, GDP sector composition, and observed level of software piracy.

Forecasts:

We use a variety of forecasting techniques, for instance, advanced statistical methods, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.