On-road Motorcycles - Australia & Oceania

Australia & Oceania

Highlights

The On-road Motorcycles market segment in Australia & Oceania is forecasted to generate a revenue of US$820.80m in 2024.
It is projected to experience a steady annual growth rate (CAGR 2024-2029) of 1.40%, leading to a market volume of US$879.90m by 2029.
The unit sales in this segment are expected to reach 64.54k motorcyles by 2029.
In 2024, the volume weighted average price of On-road Motorcycles market in Australia & Oceania is estimated to be US$13.50k.
It is worth noting that India is anticipated to generate the highest revenue in this segment globally, with a projected amount of US$21.50bn in 2024.
Despite being a relatively small market, Australia has seen a growing trend in the popularity of adventure motorcycles for off-road exploration.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The On-road Motorcycles market in Australia & Oceania has been experiencing steady growth in recent years, driven by customer preferences for fuel-efficient and environmentally friendly vehicles.

Customer preferences: In Australia & Oceania, there is a growing demand for on-road motorcycles that are not only stylish and affordable but also fuel-efficient. Customers are increasingly conscious of the impact of their vehicles on the environment and are opting for motorcycles that have lower emissions. Additionally, the region's diverse terrain and scenic landscapes make motorcycles a popular choice for outdoor enthusiasts and adventure seekers.

Trends in the market: One of the key trends in the on-road motorcycles market in Australia & Oceania is the rise of electric motorcycles. As governments and consumers become more concerned about climate change and air pollution, there is a growing demand for electric vehicles, including motorcycles. Electric motorcycles offer a cleaner and more sustainable alternative to traditional gasoline-powered bikes, and their popularity is expected to continue to rise in the coming years. Another trend in the market is the increasing popularity of smaller displacement motorcycles. In Australia & Oceania, many customers are opting for smaller and more agile motorcycles that are easier to maneuver in urban environments and offer better fuel efficiency. This trend is driven by the region's congested cities and the need for practical and cost-effective transportation options.

Local special circumstances: Australia & Oceania is known for its vast and diverse landscapes, ranging from rugged mountains to beautiful coastlines. This unique geography provides ample opportunities for motorcycle enthusiasts to explore and experience the region's natural beauty. As a result, there is a strong motorcycle culture in Australia & Oceania, with many riders participating in long-distance touring and adventure riding. This local special circumstance contributes to the demand for on-road motorcycles that are durable, comfortable, and capable of handling different terrains.

Underlying macroeconomic factors: The economic growth and rising disposable incomes in Australia & Oceania have also contributed to the development of the on-road motorcycles market. As people's purchasing power increases, they are more likely to invest in recreational vehicles such as motorcycles. Additionally, the region's favorable trade policies and regulations have facilitated the import and distribution of motorcycles from international manufacturers, further fueling market growth. In conclusion, the on-road motorcycles market in Australia & Oceania is experiencing growth due to customer preferences for fuel-efficient and environmentally friendly vehicles, the rise of electric motorcycles, the popularity of smaller displacement bikes, the region's unique geography and motorcycle culture, as well as the overall economic growth and rising disposable incomes. This market is expected to continue to evolve as customer preferences and environmental concerns drive further innovation in the industry.

Data coverage:

Data encompasses B2C enterprises. Figures are based on motorcycle sales and revenue excluding scooters/mopeds under 50cc category.

Modeling approach / Market size:

Market sizes are determined by a Bottom-Up approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use manufacturer websites, national statistics offices, motorcycle associations, motorcycles sales websites. Next we use relevant key market indicators and data from country-specific associations such as GDP per capita, consumer price index, consumer spending, and population. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, the forecasting is done on a make level for Motorcycles, using a mix of standard approaches, e.g., exponential smoothing, and uses parameters which best fit the historical data. The main drivers are GDP per capita, consumer price index, consumer spending, and population.

Additional Notes:

The market is updated once a year.