Skip to main content
  1. Market Insights
  2. Mobility
  3. Motorcycles

Off-road Motorcycles - Japan

Japan
  • In Japan, the Off-road Motorcycles market segment is projected to generate a revenue of US$245.70m in 2024.
  • This market is expected to experience an annual growth rate of 1.77% from 2024 to 2029, resulting in a projected market volume of US$268.30m by 2029.
  • Additionally, unit sales in the Off-road Motorcycles market segment are anticipated to reach 47.26k motorcyles in 2029.
  • The volume weighted average price of Off-road Motorcycles market in Japan is expected to be US$5.63k in 2024.
  • It is worth noting that, on an international scale, Brazil is projected to generate the highest revenue in the segment, with US$1.36bn in 2024.
  • The off-road motorcycle market in Japan is thriving, with a strong demand for high-performance bikes and a growing interest in motocross racing.

Off-road Motorcycles are sometimes called dirt bikes and are designed specifically for off-road events on surfaces which are not conventionally paved. Some of these surfaces are made of sand, gravel, snow, or mud. Off-road Motorcycles are characterized by their light weight and flexible nature as well as by a high ground clearance, long travel suspension, additional torque, and knobby tires. Motorcycles in this segment can often be found at motocross, enduro, rally-raid, trail, or track-racing events. Regarding engine capacity, Off-road Motorcycles can range from 50cc to as high as 750cc.

In-Scope

  • Off-road motorcycles or dirt bikes
  • Motocross motorcycles
  • Enduro motorcycles
  • Trail motorcycles
  • Track-racing motorcycles

Out-Of-Scope

  • Mopeds and scooters
  • Buses, Vans and Trucks
  • On-road motorcycles such as sports bikes
  • Dual-purpose motorcycles such as supermotos or adventure-tourers
Off-Road Motorcycles: market data & analysis - Cover

Market Insights report

Off-Road Motorcycles: market data & analysis

Study Details

    Unit Sales

    Most recent update: Oct 2024

    Source: Statista Market Insights

    Analyst Opinion

    The Off-road Motorcycles market in Japan has been experiencing steady growth in recent years.

    Customer preferences:
    In Japan, there is a growing interest in outdoor activities and adventure sports, which has contributed to the increasing demand for off-road motorcycles. Many Japanese consumers are attracted to the thrill and excitement of off-road riding, and they value the durability and performance of these motorcycles. Additionally, off-road motorcycles are popular among younger generations who are seeking alternative forms of recreation and looking for ways to connect with nature.

    Trends in the market:
    One of the key trends in the off-road motorcycles market in Japan is the rising popularity of electric off-road motorcycles. With growing concerns about environmental sustainability, there is a shift towards cleaner and greener transportation options. Electric off-road motorcycles offer a quieter and more environmentally friendly alternative to traditional gasoline-powered bikes. This trend is expected to continue as technology advancements improve the performance and range of electric motorcycles. Another trend in the market is the increasing availability of off-road motorcycle rental services. This allows individuals who do not own their own motorcycles to still enjoy off-road riding experiences. Rental services provide a convenient and cost-effective way for people to try out off-road motorcycles without the need for a long-term commitment. This trend is particularly appealing to tourists and urban dwellers who may not have access to off-road riding areas.

    Local special circumstances:
    Japan has a unique geography and landscape that makes it an ideal destination for off-road motorcycle enthusiasts. The country is known for its diverse terrain, including mountains, forests, and coastal regions, which provide a wide range of off-road riding opportunities. Additionally, Japan has a well-developed network of off-road trails and parks, making it easier for riders to find suitable places to ride. These factors contribute to the strong demand for off-road motorcycles in Japan.

    Underlying macroeconomic factors:
    The overall economic stability and disposable income levels in Japan have also contributed to the growth of the off-road motorcycles market. With a strong economy and a high standard of living, many Japanese consumers have the financial means to purchase off-road motorcycles and participate in off-road riding activities. Additionally, the government's support for the tourism industry has led to an increase in the number of domestic and international tourists visiting Japan, which further drives the demand for off-road motorcycles. In conclusion, the Off-road Motorcycles market in Japan is experiencing growth due to customer preferences for outdoor activities, the rising popularity of electric motorcycles, the availability of rental services, the unique geography of Japan, and the country's strong economy. These factors, combined with the government's support for tourism, have created a favorable environment for the off-road motorcycles market to thrive.

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Oct 2024

    Source: Statista Market Insights

    Price

    Most recent update: Oct 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Oct 2024

    Source: Statista Market Insights

    Methodology

    Data coverage:

    Data encompasses B2C enterprises. Figures are based on motorcycle sales and revenue excluding scooters/mopeds under 50cc category.

    Modeling approach / Market size:

    Market sizes are determined by a Bottom-Up approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use manufacturer websites, national statistics offices, motorcycle associations, motorcycles sales websites. Next we use relevant key market indicators and data from country-specific associations such as GDP per capita, consumer price index, consumer spending, and population. This data helps us to estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, the forecasting is done on a make level for Motorcycles, using a mix of standard approaches, e.g., exponential smoothing, and uses parameters which best fit the historical data. The main drivers are GDP per capita, consumer price index, consumer spending, and population.

    Additional Notes:

    The market is updated once a year.

    Mobility

    Access more Market Insights on Mobility topics with our featured report

    Off-Road Motorcycles: market data & analysis - BackgroundOff-Road Motorcycles: market data & analysis - Cover

    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Contact

    Get in touch with us. We are happy to help.