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Key regions: United States, Canada, Netherlands, Germany, Thailand
The Cannabis market in D-A-CH has been experiencing significant growth and development in recent years.
Customer preferences: Customers in the D-A-CH region have shown a growing interest in cannabis products for both medicinal and recreational purposes. There is a shift towards more acceptance and normalization of cannabis consumption, leading to an increase in demand for a variety of cannabis-based products.
Trends in the market: In Germany, there has been a notable increase in the number of medical cannabis prescriptions, reflecting the changing attitudes towards the plant's therapeutic benefits. Switzerland, known for its progressive cannabis policies, has seen a rise in the production of high-quality CBD products. Austria, on the other hand, is witnessing a trend towards the legalization of cannabis for medical use.
Local special circumstances: Germany, as the largest market in the D-A-CH region, has strict regulations governing the cultivation and distribution of cannabis. Switzerland, with its long history of hemp cultivation, has become a hub for CBD products in Europe. Austria, while more conservative in its approach, is gradually opening up to the potential benefits of medical cannabis.
Underlying macroeconomic factors: The growing trend towards cannabis legalization and acceptance in the D-A-CH region is influenced by various macroeconomic factors. These include changing societal attitudes, increasing awareness of the therapeutic properties of cannabis, and the potential economic benefits associated with a regulated cannabis market. Additionally, the D-A-CH countries' strong economies provide a solid foundation for the growth of the cannabis industry in the region.
Data coverage:
Data encompasses B2B and B2C enterprises. Figures are based on companies' revenues, funding values and global consumer survey data. Revenues include retail, sales and taxes.Modeling approach / Market size:
Market sizes are determined by a Top-Down approach, based on a specific rationale for each market market. As a basis for evaluating markets, we use financial reports, third-party data. Next, we use relevant key market indicators and data from country-specific associations such as tobacco spending per capita, medical product spending per capita, consumer spending and consumer spending for recreation purposes, population. This data helps us to estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, S-Curve function, ARIMA time series model and exponential curve function.Additional Notes:
The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. GCS data is reweighted for representativeness.Mon - Fri, 9am - 6pm (EST)
Mon - Fri, 9am - 5pm (SGT)
Mon - Fri, 10:00am - 6:00pm (JST)
Mon - Fri, 9:30am - 5pm (GMT)
Mon - Fri, 9am - 6pm (EST)