Belarus, a country located in Eastern Europe, has experienced a significant growth in the restaurant delivery market in recent years.
Customer preferences: The restaurant delivery market in Belarus has benefited from the increasing demand for convenience and time-saving services. With the rise of busy lifestyles and the need for quick and easy meal options, customers are turning to food delivery services to satisfy their hunger. Additionally, the COVID-19 pandemic has accelerated the growth of the restaurant delivery market as more people are opting for home delivery to avoid crowded public spaces.
Trends in the market: One of the major trends in the restaurant delivery market in Belarus is the shift towards online ordering. Customers are increasingly using online platforms and mobile applications to order their meals. This trend has been facilitated by the availability of high-speed internet and the widespread use of smartphones. Another trend in the market is the increasing popularity of healthy food options. Customers are becoming more health-conscious and are looking for healthy meal options that are still delicious and convenient.
Local special circumstances: Belarus has a unique culinary culture that is influenced by its neighboring countries such as Russia, Ukraine, and Poland. The cuisine in Belarus is characterized by hearty and filling dishes such as draniki (potato pancakes) and machanka (pork stew). The restaurant delivery market in Belarus has capitalized on this local cuisine by offering traditional dishes for delivery. Additionally, the market has seen an increase in the number of restaurants offering international cuisine, such as Italian and Chinese food.
Underlying macroeconomic factors: Belarus has experienced steady economic growth in recent years, which has contributed to the growth of the restaurant delivery market. The country has a relatively low unemployment rate and a growing middle class, which has increased the disposable income of many households. This has led to an increase in spending on food and dining, including restaurant delivery services. However, the country's economy is heavily dependent on exports, particularly of oil and gas, which makes it vulnerable to external economic shocks. The ongoing political turmoil in the country may also have an impact on the restaurant delivery market in the future.
Data coverage:
The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.Modeling approach / Market size:
Market sizes are determined through a bottom-up approach, building on predefined factors for each market. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.Additional notes:
The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.
Mon - Fri, 9am - 6pm (EST)
Mon - Fri, 9am - 5pm (SGT)
Mon - Fri, 10:00am - 6:00pm (JST)
Mon - Fri, 9:30am - 5pm (GMT)
Mon - Fri, 9am - 6pm (EST)
