Platform Delivery - GCC

GCC

Highlights

The Platform Delivery market in the GCC is forecasted to reach a revenue of US$2.25bn by 2024.
This market is expected to grow at a compound annual growth rate (CAGR) of 5.05% from 2024 to 2029, resulting in a projected market volume of US$2.89bn by 2029.
The number of users in the Platform Delivery market is predicted to reach 11.3m users by 2029.
The user penetration rate is estimated to be 14.9% in 2024 and is expected to increase to 17.6% by 2029.
The average revenue per user (ARPU) is projected to be US$251.20.
In global comparison, China is anticipated to generate the highest revenue in the Platform Delivery market, with US$166.80bn in 2024.
Furthermore, China is expected to have the highest user penetration rate in the Platform Delivery market, projected at 52.8%.
In the GCC, platform delivery services have experienced significant growth, with homegrown companies like Talabat and Deliveroo dominating the market.

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Platform Delivery market in GCC has been experiencing significant growth in recent years, driven by a number of factors including the increasing demand for e-commerce services and the rise of digitalization in the region.

Customer preferences: Customers in the GCC are increasingly turning to online shopping, with a growing number of consumers preferring to shop online rather than in physical stores. This has led to a surge in demand for platform delivery services, as retailers seek to meet the needs of their customers by providing fast and efficient delivery options.

Trends in the market: One of the key trends in the Platform Delivery market in GCC is the growing importance of last-mile delivery. As retailers seek to differentiate themselves from their competitors, they are increasingly focusing on providing fast and reliable delivery services to their customers. This has led to a rise in the use of technology such as drones and autonomous vehicles to deliver packages quickly and efficiently.Another trend in the market is the increasing use of data analytics to optimize delivery routes and improve efficiency. By analyzing data on customer behavior and delivery patterns, retailers can identify opportunities to streamline their operations and reduce costs.

Local special circumstances: The rapid growth of e-commerce in the GCC has been driven in part by the region's young and tech-savvy population. With a high proportion of the population under the age of 30, there is a strong demand for digital services and an increasing willingness to shop online.However, the market in GCC is also characterized by a number of unique challenges, including a highly fragmented retail sector and a lack of infrastructure in some areas. This has led to a focus on innovation and the development of new technologies to overcome these challenges and improve the delivery experience for customers.

Underlying macroeconomic factors: The Platform Delivery market in GCC is also being shaped by a number of underlying macroeconomic factors, including the region's growing economy and increasing investment in technology and innovation. With governments across the region investing heavily in infrastructure and digitalization, there is a strong focus on creating a business-friendly environment that supports the growth of the e-commerce sector.In addition, the GCC's strategic location at the crossroads of Europe, Asia, and Africa has made it an attractive market for international retailers looking to expand their operations in the region. This has led to increased competition in the Platform Delivery market, as retailers seek to differentiate themselves by offering faster and more efficient delivery services to their customers.

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.