Dating Services

Revenue in the Dating Services market is projected to reach US$93.17m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of -5.18%, resulting in a projected market volume of US$71.42m by 2029.
The Matchmaking market has a projected market volume of US$51.63m in 2024.
In global comparison, most revenue will be generated United States (US$2.55bn in 2024).
The average revenue per user (ARPU) in the Dating Services market is projected to amount to 0.00 in 2024.
In the Dating Services market, the number of users is expected to amount to 0.00 by 2029.
User penetration in the Dating Services market will be at 0.00 in 2024.

Definition:

Dating Services refer to digital platforms facilitating connections and relationships between individuals through online interactions and meetings. Users engage in various forms of dating, ranging from casual encounters to long-term relationships, facilitated by matchmaking algorithms and user preferences.

Structure:

The Dating Services market encompasses user and revenue development across three main segments: (1) Online Dating, (2) Casual Dating, and (3) Matchmaking. Online Dating platforms enable users to create profiles, browse other profiles, and communicate with potential partners through messaging or video chats. Casual Dating platforms focus on facilitating casual relationships, hookups, and short-term connections among users seeking non-committal interactions. Matchmaking services use algorithms and personalized services to match individuals based on compatibility, interests, and relationship goals, often targeting users seeking long-term relationships or marriage.

Additional Information:

Revenue figures include subscription fees, in-app purchases, and advertising revenue within the Dating Services market. User and revenue figures primarily represent B2C services, focusing on individual users seeking romantic connections and relationships.

Matchmaking for the search for life partners such as Matrimony.com
Online Dating for easy flirting and chatting such as Tinder and Bumble
Casual Dating for the search for non-committal sex such as Ashley Madison

Niche dating, such as portals or apps for vegetarians
Offline dating agencies
Speed dating or similar events for singles

The Dating Services market in GCC is experiencing significant growth and development due to changing customer preferences, emerging trends, local special circumstances, and underlying macroeconomic factors. Customer preferences in the Dating Services market are evolving, with more individuals in the GCC region seeking online platforms to meet potential partners. This shift can be attributed to the increasing use of smartphones and internet penetration in the region. Online dating platforms provide convenience and accessibility, allowing users to connect with others from the comfort of their own homes. Additionally, these platforms offer a wider pool of potential partners, increasing the chances of finding a compatible match. Trends in the market indicate a growing acceptance and normalization of online dating in the GCC region. Previously, there may have been cultural barriers and stigmas associated with online dating, but these perceptions are gradually changing. As more people in the region embrace technology and social media, the use of dating apps and websites is becoming more prevalent. This trend is further supported by the younger generation, who are more open to using online platforms for dating purposes. Local special circumstances also contribute to the development of the Dating Services market in the GCC. In some countries within the region, there may be limited opportunities for traditional dating due to cultural norms and restrictions on social interactions between unrelated individuals. Online dating provides an alternative avenue for individuals to meet and connect with potential partners, circumventing these limitations. This aspect of online dating appeals to those who may not have access to traditional dating methods. Underlying macroeconomic factors, such as the increasing urbanization and changing demographics in the GCC region, also play a role in the development of the Dating Services market. As more people migrate to cities for work and education, the traditional social networks and support systems that facilitated introductions and connections may no longer be as readily available. This creates a demand for online dating platforms that can bridge the gap and connect individuals in a fast-paced and digitally-driven society. In conclusion, the Dating Services market in the GCC is experiencing growth and development due to changing customer preferences, emerging trends, local special circumstances, and underlying macroeconomic factors. The increasing use of online platforms for dating purposes, the normalization of online dating, limited traditional dating opportunities, and changing demographics in the region all contribute to the expansion of this market. As technology continues to advance and societal norms evolve, the Dating Services market in the GCC is expected to further flourish.

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.

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