Meal Delivery - Peru | Statista Market Forecast

In 2024, the Meal Delivery market in Peru is projected to reach a revenue of US$102.40m.
It is expected to demonstrate an annual growth rate (CAGR 2024-2029) of 6.37%, resulting in a projected market volume of US$139.50m by 2029.
For the Platform Deliverymarket in Peru, the projected market volume in 2024 is estimated to be US$86.88m.
When compared globally, China is anticipated to generate the highest revenue of US$184.50bn in 2024.
The average revenue per user (ARPU) in the Meal Delivery market in Peru is projected to reach US$36.87 in 2024.
Moreover, the number of users in the Meal Delivery market is expected to reach 3.6m users by 2029.
Furthermore, the user penetration in the Meal Delivery market in Peru is forecasted to be 8.0% in 2024.
Peru's meal delivery market is experiencing a surge in demand due to the growing popularity of traditional Peruvian cuisine.

Definition:

Meal Delivery is the online ordering and delivery of prepared meals by a restaurant or a platform for direct consumption. Orders are typically placed in an app or on a website. The delivery is handled by the platform enterprise (e.g. Deliveroo) or directly by the restaurant (e.g. Domino’s).

Structure:

Meal Delivery contains the user and revenue development of two different delivery service solutions for prepared meals: (1) Restaurant Delivery and (2) Platform Delivery. The Restaurant Delivery market includes the delivery of meals carried out directly by the restaurants. The order may be made via platforms (e.g. Delivery Hero, Just Eat) or directly through a restaurant website (e.g. Domino's). The Platform Delivery market focuses on online delivery services that provide customers with meals from partner restaurants that do not necessarily have to offer food delivery themselves. In this case, the platform (e.g. Deliveroo) handles the delivery process.).

Additional Information:

Revenue includes the gross merchandise value (GMV), defined as the total sales dollar value for merchandise/food sold through the Online Food Delivery marketplace. User and revenue figures represent B2C services.

Meals ordered online which are directly delivered by the restaurant, no matter if ordered via a platform (e.g. Delivery Hero) or a restaurant website (e.g. Domino's)
Online meal order and delivery both carried out by a platform (e.g. Deliveroo)
Online orders that are picked up in the restaurant

Phone orders
Deliveries of non-processed or non-prepared food (e.g. HelloFresh)

The popularity of meal delivery services in Peru has been on the rise in recent years.

Customer preferences: Peruvian consumers have increasingly turned to meal delivery services due to the convenience they offer. With busy work schedules and long commutes, many people do not have the time or energy to prepare meals at home. Additionally, the COVID-19 pandemic has accelerated the adoption of meal delivery services as people have been encouraged to stay at home.

Trends in the market: One trend in the Peruvian meal delivery market is the increasing demand for healthy and organic options. Many consumers are becoming more health-conscious and are looking for meal delivery services that offer fresh, nutritious meals. Another trend is the rise of delivery platforms that offer a wide variety of cuisines, catering to the diverse tastes of Peruvian consumers.

Local special circumstances: Peru's unique culinary culture has also played a role in the development of the meal delivery market. Peruvian cuisine is known for its diverse flavors and ingredients, and many meal delivery services have capitalized on this by offering traditional Peruvian dishes. Additionally, the rise of food tourism in Peru has led to an increased interest in Peruvian cuisine, which has in turn driven demand for meal delivery services that offer authentic Peruvian dishes.

Underlying macroeconomic factors: The growth of the meal delivery market in Peru can also be attributed to the country's strong economic growth in recent years. As more Peruvians enter the middle class, they have more disposable income to spend on convenient services like meal delivery. Additionally, the rise of e-commerce and digital payment systems has made it easier for consumers to order meals online, further driving the growth of the market.

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.

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