Retail Delivery - Romania

Romania

Highlights

Revenue in the Reail Delivery market in Romania is projected to reach US$341.20m in 2024.
The market is expected to show an annual growth rate (CAGR 2024-2029) of 12.96%, resulting in a projected market volume of US$627.50m by 2029.
In Romania's Reail Delivery market, the number of users is expected to amount to 3.9m users by 2029.
User penetration will be 15.0% in 2024 and is expected to reach 20.4% by 2029.
The average revenue per user (ARPU) is expected to amount to US$116.20.
In global comparison, most revenue will be generated United States with US$195.40bn in 2024.
With a projected rate of 30.4%, the user penetration in the Reail Delivery market is highest United States.
Romania's retail delivery market is seeing a surge in demand for online grocery shopping due to the convenience and safety it offers during the ongoing pandemic.

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

Romania, a country located in Southeast Europe, has been experiencing a steady growth in its retail delivery market. This growth can be attributed to several factors that have influenced customer preferences and local special circumstances.

Customer preferences: Romanian customers have shown an increasing preference for online shopping due to its convenience and accessibility. The COVID-19 pandemic has further accelerated this trend as more people are opting for contactless delivery options. As a result, retailers have been investing in their online platforms and expanding their delivery networks to meet the growing demand.

Trends in the market: One of the major trends in the Romanian retail delivery market is the emergence of same-day delivery services. This service has become increasingly popular among customers who require urgent delivery of their products. Retailers have been partnering with logistics companies to provide same-day delivery services, which have contributed to the growth of the market.Another trend in the market is the adoption of innovative technology in the delivery process. Retailers are using drones and autonomous vehicles to deliver products to customers, which has improved delivery times and reduced costs. Additionally, retailers are using data analytics to optimize their delivery networks and improve the overall customer experience.

Local special circumstances: Romania has a relatively underdeveloped retail infrastructure, with many small and medium-sized retailers operating in the market. This has created an opportunity for larger retailers to expand their operations and gain a larger market share. Additionally, the country has a large rural population, which has led to the development of specialized delivery services that cater to remote areas.

Underlying macroeconomic factors: The Romanian economy has been growing steadily in recent years, which has led to an increase in consumer spending. This has created a favorable environment for retailers to expand their operations and invest in their delivery networks. Additionally, the government has been implementing policies to support the growth of the e-commerce sector, which has contributed to the growth of the retail delivery market.In conclusion, the Romanian retail delivery market has been experiencing a steady growth due to changing customer preferences, innovative technology, and favorable macroeconomic factors. Retailers have been investing in their delivery networks to meet the growing demand for online shopping, and the adoption of same-day delivery services and innovative technology has improved the overall customer experience. The underdeveloped retail infrastructure and large rural population have also created opportunities for retailers to expand their operations.

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.