Market Insights Digital eServices Online Gambling

Online Sports Betting - Spain

Spain

Revenue in the Online Sports Betting market is projected to reach US$0.94bn in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2028) of 5.40%, resulting in a projected market volume of US$1.16bn by 2028.
In the Online Sports Betting market, the number of users is expected to amount to 2.5m users by 2028.
User penetration will be 4.4% in 2024 and is expected to hit 5.5% by 2028.
The average revenue per user (ARPU) is expected to amount to US$0.46k.
In global comparison, most revenue will be generated in Australia (US$9,757.00m in 2024).
With a projected rate of 48.9%, the user penetration in the Online Sports Betting market is highest in Canada.

Key regions: Brazil, Germany, Japan, Europe, South Korea

Market

Region

Region comparison

Currency

Analyst Opinion

The Online Sports Betting market in Spain has been experiencing significant growth in recent years.

Customer preferences: Spanish customers have shown a strong interest in online sports betting, with a growing number of people participating in this activity. One of the main reasons for this is the convenience and accessibility offered by online platforms. With just a few clicks, customers can place bets on their favorite sports events from the comfort of their own homes. Additionally, online sports betting platforms provide a wide range of options and markets, allowing customers to bet on a variety of sports and events. This appeals to a diverse range of customers with different interests and preferences.

Trends in the market: One of the key trends in the online sports betting market in Spain is the increasing use of mobile devices for betting. With the widespread adoption of smartphones and tablets, customers now have the ability to place bets anytime and anywhere. This has led to a significant increase in mobile betting apps and mobile-optimized websites. The convenience and portability of mobile devices have made it easier for customers to engage in online sports betting, leading to a surge in mobile betting activity. Another trend in the market is the growing popularity of in-play betting. In-play betting allows customers to place bets on live sports events as they unfold. This adds an element of excitement and interactivity to the betting experience, as customers can react to the changing dynamics of a game or match. In-play betting has gained traction in Spain due to its fast-paced nature and the ability to make quick decisions based on real-time information.

Local special circumstances: The legalization and regulation of online sports betting in Spain have also contributed to its growth. In 2011, the Spanish government introduced a licensing system for online gambling operators, which provided a framework for the legal operation of online sports betting platforms. This has created a safer and more secure environment for customers, as licensed operators are required to adhere to strict regulations and standards. The legalization of online sports betting has also increased consumer confidence and trust in the industry, leading to a higher level of participation.

Underlying macroeconomic factors: The overall growth of the Spanish economy has also played a role in the development of the online sports betting market. Spain has experienced steady economic growth in recent years, with an increase in disposable income and consumer spending. This has provided individuals with more discretionary income to spend on leisure activities, including online sports betting. Furthermore, the popularity of sports in Spain, such as football, has contributed to the demand for online sports betting. The passion and enthusiasm for sports in the country have created a fertile market for online betting operators. In conclusion, the Online Sports Betting market in Spain has been thriving due to customer preferences for convenience and accessibility, as well as the growing popularity of mobile betting and in-play betting. The legalization and regulation of online sports betting have also contributed to its growth, providing a safer and more secure environment for customers. The underlying macroeconomic factors, such as the growth of the Spanish economy and the popularity of sports, have further fueled the development of the market.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Gambling Revenue (GGR) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies, and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, the urban population, the usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.