As of December 2024, there were roughly 7.3 million Instagram users in South Africa, which accounted for nearly 12 percent of the country's total population. Overall, the majority of Meta's Instagram were women, accounting for 56.6 percent of all users. The social media platform was most popular with those aged between 18 and 24 years.
Distribution of Instagram users in South Africa as of December 2024, by gender
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Distribution of Instagram users in South Africa as of December 2024, by gender
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NapoleonCat. (January 13, 2025). Distribution of Instagram users in South Africa as of December 2024, by gender [Graph]. In Statista. Retrieved February 19, 2025, from https://www.statista.com/statistics/1028354/south-africa-instagram-user-gender-distribution/
NapoleonCat. "Distribution of Instagram users in South Africa as of December 2024, by gender." Chart. January 13, 2025. Statista. Accessed February 19, 2025. https://www.statista.com/statistics/1028354/south-africa-instagram-user-gender-distribution/
NapoleonCat. (2025). Distribution of Instagram users in South Africa as of December 2024, by gender. Statista. Statista Inc.. Accessed: February 19, 2025. https://www.statista.com/statistics/1028354/south-africa-instagram-user-gender-distribution/
NapoleonCat. "Distribution of Instagram Users in South Africa as of December 2024, by Gender." Statista, Statista Inc., 13 Jan 2025, https://www.statista.com/statistics/1028354/south-africa-instagram-user-gender-distribution/
NapoleonCat, Distribution of Instagram users in South Africa as of December 2024, by gender Statista, https://www.statista.com/statistics/1028354/south-africa-instagram-user-gender-distribution/ (last visited February 19, 2025)
Distribution of Instagram users in South Africa as of December 2024, by gender [Graph], NapoleonCat, January 13, 2025. [Online]. Available: https://www.statista.com/statistics/1028354/south-africa-instagram-user-gender-distribution/
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