Sport Events - Cambodia | Statista Market Forecast

Revenue in the Sport Events market is projected to reach US$14.48m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2028) of 1.80%, resulting in a projected market volume of US$15.55m by 2028.
In the Sport Events market, the number of users is expected to amount to 548.1k users by 2028.
User penetration will be 3.0% in 2024 and is expected to hit 3.0% by 2028.
The average revenue per user (ARPU) is expected to amount to US$27.81.
In global comparison, most revenue will be generated United States (US$16.43bn in 2024).
With a projected rate of 17.1%, the user penetration in the Sport Events market is highest Luxembourg.

Definition:

The Sports Events market consists of the sale of tickets for professional sporting events that are purchased via the Internet. Football, basketball, baseball and other ball sports, plus motorsports including Formula 1 and NASCAR, as well as golf, tennis, and similar sports, are included. The market covers the sale of digital tickets with QR codes and the purchase of paper tickets that are bought online and posted to an address or are available at a physical collection point. Users refer to the active ticket buyers, independent of the number of tickets purchased in one booking.

Additional Information

Data includes revenue figures in Gross Merchandise Value (GMV), Users, average revenue per user (ARPU), and user penetration rate. User and revenue figures represent B2C services.

Online sale of tickets for professional sporting events such as football, basketball, baseball, motorsports etc.
Digital tickets with QR codes
Online purchased tickets that are posted to an address or printed at home
Online purchased paper tickets that are available at a physical collection point

Offline and telephone bookings / reservations
Tickets for non-sports related events
Event-related services such as catering etc.

The Sport Events market in Cambodia has been experiencing significant growth in recent years, driven by changing customer preferences, emerging trends in the market, and local special circumstances. Customer preferences in the Sport Events market in Cambodia have shifted towards more active and participatory experiences. People are increasingly seeking opportunities to engage in sports and outdoor activities, leading to a rise in demand for sport events. Additionally, there is a growing interest in health and wellness, with individuals looking for ways to stay fit and active. This has created a favorable environment for the development of the Sport Events market in Cambodia, as it provides an avenue for people to participate in sports and outdoor activities. Trends in the market indicate a growing focus on sports tourism. Cambodia has been attracting international sporting events, such as marathons, cycling races, and triathlons. These events not only promote the country as a sports destination but also contribute to the local economy through increased tourism and spending. Moreover, there has been an increase in the number of local sports events, including football tournaments, basketball leagues, and volleyball competitions. This reflects the growing interest and participation in sports among the local population. Local special circumstances in Cambodia have also contributed to the development of the Sport Events market. The government has recognized the potential of sports tourism and has been actively promoting and supporting sports events. Efforts have been made to improve sports infrastructure, such as stadiums, sports complexes, and training facilities, to attract more events and provide a better experience for participants and spectators. Additionally, partnerships between the government, private sector, and international organizations have been formed to organize and promote sports events in the country. Underlying macroeconomic factors have also played a role in the growth of the Sport Events market in Cambodia. The country's economy has been steadily growing, leading to an increase in disposable income and discretionary spending. This has allowed more people to participate in sports events and has created a market for sports-related products and services. Furthermore, the rise of social media and digital platforms has made it easier to promote and market sports events, reaching a wider audience and generating more interest. In conclusion, the Sport Events market in Cambodia is developing due to changing customer preferences, emerging trends in the market, local special circumstances, and underlying macroeconomic factors. The shift towards more active and participatory experiences, the focus on sports tourism, government support, and the country's growing economy have all contributed to the growth of the market. As Cambodia continues to invest in sports infrastructure and promote sports events, the Sport Events market is expected to further expand in the coming years.

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.

This report presents a comprehensive analysis and additional information on the Digital market, in a PDF format.

The coronavirus (COVID-19) pandemic that has swept across the globe in 2020 not only had a significant impact on public health, society, and the economy as a whole, it also wreaked havoc with the sporting calendar. In a bid to stem the spread of the virus, many professional and amateur leagues across all continents and sports took the unprecedented step to postpone or suspend their seasons on the advice of the CDC to avoid gatherings of large amounts of people.