Event Tickets - Finland

Finland

Highlights

Revenue in the Event Tickets market is projected to reach US$302.20m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2028) of 1.64%, resulting in a projected market volume of US$322.50m by 2028.
The Music Events market has a projected market volume of US$125.50m in 2024.
In global comparison, most revenue will be generated United States (US$36.26bn in 2024).
The average revenue per user (ARPU) in the Event Tickets market is projected to amount to US$175.40 in 2024.
In the Event Tickets market, the number of users is expected to amount to 1.7m users by 2028.
User penetration in the Event Tickets market will be at 31.0% in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Event Tickets market in Finland has been experiencing significant growth in recent years. Customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors have all contributed to this development. Customer preferences in Finland have played a crucial role in driving the growth of the Event Tickets market. Finnish consumers have shown a strong interest in attending live events, such as concerts, sports games, and cultural performances. The demand for tickets to these events has been steadily increasing, leading to a thriving market for Event Tickets. Trends in the market have also contributed to the growth of the Event Tickets industry in Finland. One notable trend is the increasing popularity of online ticket sales. Finnish consumers have embraced the convenience and accessibility of purchasing tickets online, leading to a shift away from traditional ticketing methods. Online platforms and mobile apps have made it easier for consumers to browse and purchase tickets, further fueling the growth of the market. Local special circumstances have also played a role in the development of the Event Tickets market in Finland. The country has a vibrant and diverse cultural scene, with a wide range of events taking place throughout the year. From music festivals to sporting events, there is something for everyone in Finland. This rich cultural landscape has created a strong demand for Event Tickets, driving the growth of the market. Underlying macroeconomic factors have also contributed to the development of the Event Tickets market in Finland. The country has experienced steady economic growth in recent years, leading to an increase in disposable income among consumers. As a result, Finnish consumers have more money to spend on leisure activities, including attending live events. This increased purchasing power has contributed to the growth of the Event Tickets market. In conclusion, the Event Tickets market in Finland has experienced significant growth due to customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors. The strong demand for tickets to live events, the increasing popularity of online ticket sales, the vibrant cultural scene, and the country's steady economic growth have all contributed to the development of the market.

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.