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Cinema Tickets - Zambia

Zambia
  • Revenue in the Cinema Tickets market is projected to reach US$1.67m in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2028) of 3.94%, resulting in a projected market volume of US$1.95m by 2028.
  • In the Cinema Tickets market, the number of users is expected to amount to 286.9k users by 2028.
  • User penetration will be 1.1% in 2024 and is expected to hit 1.2% by 2028.
  • The average revenue per user (ARPU) is expected to amount to US$7.56.
  • In global comparison, most revenue will be generated China (US$6.96bn in 2024).
  • With a projected rate of 22.8%, the user penetration in the Cinema Tickets market is highest Norway.

Definition:

The Cinema Tickets market consists of the online sale of tickets for movies shown at the cinema; online reservations that are paid for in the cinema are not included. The market covers digital tickets with QR codes, as well as the purchase of cinema tickets that are paid for online but printed at the cinema. Users refer to active ticket buyers, independent of the number of tickets purchased.

Additional Information

Data icludes revenue figuresin Gross Merchandise Value (GMV), Users, average revenue per user (ARPU), and user penetration rate. User and revenue figures represent B2C services.

In-Scope

  • Online sale of cinema tickets
  • Digital tickets with QR codes
  • Tickets that are paid for online but printed at the cinema
  • Prerequisite is an online checkout process

Out-Of-Scope

  • Reservations that are paid for in the cinema
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Event Tickets: market data & analysis

Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Notes: The chart “Comparable Estimates” shows the forecasted development of the selected market from different sources. Please see the additional information for methodology and publication date.

    Most recent update: Mar 2024

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Analyst Opinion

    The Cinema Tickets market in Zambia is experiencing significant growth and development, driven by several key factors.

    Customer preferences:
    Zambian consumers have shown a growing interest in cinema entertainment, with an increasing number of people opting to watch movies in theaters rather than at home. This shift in consumer behavior can be attributed to the immersive experience and superior audiovisual quality offered by cinemas. Additionally, going to the movies has become a popular social activity among Zambians, providing an opportunity for friends and families to spend quality time together.

    Trends in the market:
    One of the major trends in the Zambian Cinema Tickets market is the rise of multiplexes. Multiplexes are large-scale cinema complexes that house multiple screens and offer a wide variety of movies. These multiplexes provide consumers with a greater choice of films and showtimes, catering to different tastes and preferences. The introduction of multiplexes has not only increased the overall capacity of the cinema industry but has also attracted a larger audience base. Another notable trend in the market is the growing popularity of local films. Zambian filmmakers have been producing high-quality movies that resonate with the local audience, telling stories that reflect their culture, traditions, and aspirations. This has sparked a sense of pride among Zambians, leading to increased support for local cinema. As a result, the demand for tickets to watch Zambian films has been on the rise, contributing to the overall growth of the Cinema Tickets market in the country.

    Local special circumstances:
    Zambia's growing middle class and increasing disposable incomes have played a significant role in the development of the Cinema Tickets market. As more individuals have the means to afford leisure activities, the demand for cinema tickets has grown. Furthermore, urbanization and the development of shopping malls and entertainment complexes have created convenient and accessible locations for cinemas, making it easier for people to enjoy movies on the big screen.

    Underlying macroeconomic factors:
    The stable economic growth and favorable business environment in Zambia have attracted investments in the cinema industry. Local and international cinema chains have recognized the market potential in Zambia and have been expanding their presence in the country. This influx of investment has led to the establishment of modern and well-equipped cinemas, offering an enhanced movie-watching experience to consumers. In conclusion, the Cinema Tickets market in Zambia is witnessing significant growth and development due to changing customer preferences, the emergence of multiplexes, the popularity of local films, the rising middle class, and favorable macroeconomic factors. These factors have contributed to the increasing demand for cinema tickets and the overall expansion of the market in Zambia.

    Users

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Methodology

    Data coverage:

    The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

    Modeling approach / Market size:

    Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

    Additional notes:

    The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.

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    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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    Cinema chains in the United States and Canada - statistics & facts

    Movie exhibition corporations are struggling to stay afloat despite a general rebound of the movie industry. In 2022, the box office gross in the U.S. and Canada amounted to 7.5 billion U.S. dollars, making it the biggest market on the international scale. Meanwhile, among companies that disclose their financials regularly, the combined global revenue of the top six cinema chains operating in both nations surpassed seven billion dollars that same year. Out of that total, around 3.66 billion dollars came exclusively from movie ticket sales worldwide. And most of those corporations have in North America their largest, if not only, consumer market.
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