Digital Treatment & Care - Jordan

The Digital Treatment & Care market in Jordan is expected to see a significant increase in revenue over the next few years.
By 2024, it is projected to reach a revenue of US$33.70m, and this growth is expected to continue at an annual growth rate of 9.64% until 2029.
By that year, the market volume is projected to reach US$53.39m.
In terms of user penetration, it is estimated that 9.65% of the population will be using digital treatment and care services in 2024.
This number is expected to rise to 11.72% by 2029.
The average revenue per user (ARPU) is forecasted to be US$30.66.
This indicates the amount of revenue generated per user in Jordan.
When compared globally, United States is projected to generate the highest revenue in the Digital Treatment & Care market.
In 2024 alone, United States is expected to generate a revenue of US$29.91bn.
These figures illustrate the potential growth and market opportunities for the Digital Treatment & Care market industry in Jordan.
Jordan is experiencing a surge in the adoption of digital treatment and care solutions, revolutionizing the healthcare landscape.

Definition:

The Digital Treatment & Care market includes devices and apps that help users monitor and analyze lifestyle-related aspects and improve their overall health. It includes user and revenue trends for four categories: digital care management, connected Biosensors, and online pharmacies.

Structure:

The Digital Treatment & Care market is divided into four markets:

Connected Biosensors: Biosensors that collect information on a variety of health parameters and vital signs of an individual (blood pressure, temperature, blood glucose, weight) by reading or measuring this data and transmitting it via electrical signals.

Digital Care Management: Various apps that help users monitor/detect/analyze physical health conditions. Contraception and fertility apps provide users with guidelines on self-care, family planning, and birth control, raise their awareness, and offer monitoring functions. Medication checker apps provide users with useful dosage intake guidelines, drug interaction information, and personal medication records.

Online Pharmacies: Over-the-counter medicine that can be purchased without a medical prescription through online sales channels. The market comprises analgesics, cold and cough medication, digestives and intestinal remedies, skin treatment products, and vitamins and minerals.

Digital Therapeutics (DTx): Software-based therapeutic interventions that deliver evidence-based therapeutic content to patients to prevent, manage, or treat a medical condition. DTx can be used to treat a wide range of conditions, including chronic diseases, mental health disorders, and substance use disorders.

Additional Information:

The digital care management user base includes paying and non-paying customers. The revenue figures only include revenues generated from paid apps offering premium options and from in-app purchases; revenues from app downloads and advertising are not included. The data only reflects B2C revenues; B2B and C2C revenues are not covered.

Contraception and fertility apps
Medication checker apps
Smart blood pressure meters
Smart thermometers
Smart glucose meters
Natural and synthetic agents
Analgesics (e.g., aspirin, paracetamol)
Cough and cold remedies (e.g., Vicks VapoRub)
Vitamins and minerals
Skin treatment products
Care phones/social alarms

Health tracking devices
Fitness apps
Sleeping apps
Mood improvement apps
Health tracking apps
Fitness wearables
Fitness apps
Motion trackers

The Digital Treatment & Care market in Jordan is experiencing significant growth and development, driven by various factors influencing the healthcare industry in the country.

Customer preferences: In Jordan, customers are increasingly turning to digital solutions for treatment and care, seeking convenience, accessibility, and efficiency in managing their health. The shift towards digital contraception/fertility apps, medication checker apps, online pharmacies, smart health monitoring devices such as thermometers, blood glucose meters, and blood pressure meters, as well as social alarms, reflects the growing demand for tech-driven healthcare solutions.

Trends in the market: One notable trend in the Jordanian market is the rising popularity of online pharmacies, offering a wide range of medications and healthcare products delivered directly to customers' doorsteps. This trend is fueled by the need for convenient access to medications, especially for individuals with chronic conditions. Moreover, the increasing adoption of smart health monitoring devices is empowering individuals to track and manage their health proactively, contributing to the overall growth of the Digital Treatment & Care market in the country.

Local special circumstances: Jordan's healthcare system faces challenges such as limited access to healthcare services in remote areas and the increasing burden of chronic diseases. In this context, digital treatment and care solutions play a crucial role in bridging the gap and improving healthcare accessibility for the population. The government's initiatives to promote digital health technologies and telemedicine further support the integration of digital solutions in the healthcare ecosystem.

Underlying macroeconomic factors: The growing penetration of smartphones and the internet in Jordan provides a solid foundation for the expansion of digital health services in the country. Additionally, the rising healthcare expenditure and focus on improving healthcare infrastructure contribute to the favorable environment for the Digital Treatment & Care market. The increasing awareness among the population about the benefits of digital healthcare solutions also drives the demand for these services in Jordan.

Data coverage:

The data encompasses B2C enterprises. Figures are based on revenues and user data of relevant mobile applications and consumer electronics companies.

Modeling approach / Market size:

Market sizes are determined through a combined top-down and bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of key players, industry reports, third-party reports, and survey results from primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, population, internet penetration, smartphone penetration, consumer spending, and healthcare spending. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war is considered at a country-specific level.

This report presents a comprehensive analysis and additional information on the Digital market, in a PDF format.