Weather - Asia
Asia- The Weather market in Asia is expected to experience significant growth in the coming years.
- By 2022, the total revenue in this market is projected to reach US$629.90m.
- This is a substantial figure that demonstrates the market's potential.
- Furthermore, it is anticipated that the Weather market will continue to expand at an annual growth rate of 10.77% from 2022 to 2027, resulting in a projected market volume of US$1.10bn by 2027.
- This growth rate signifies the increasing demand and popularity of weather-related products and services in the region.
- When examining the revenue breakdown within the Weather market, it is projected that in-app purchases (IAP) will contribute significantly.
- In 2022, IAP revenue is expected to reach US$170.50m.
- This indicates the willingness of consumers to make additional purchases within weather apps to enhance their experience.
- Additionally, paid app revenue in the Weather market is projected to reach US$17.86m in 2022.
- This revenue stream highlights the market's potential for developers to monetize their weather-related applications through upfront payments.
- Advertising revenue also plays a significant role in the Weather market.
- It is projected to reach US$441.60m in 2022.
- This revenue stream is a result of advertisers recognizing the market's potential and leveraging weather apps as a platform to reach their target audience.
- The number of downloads in the Weather market is expected to reach 418.90m downloads in 2022.
- This high number of downloads indicates the widespread use and popularity of weather apps among consumers in Asia.
- In terms of revenue per download, the average currently stands at US$1.50.
- This metric provides insight into the monetization potential of each user in the Weather market.
- When comparing global figures, it is evident that United States generates the most revenue in the Weather market.
- In 2022, United States is projected to generate US$688.30m in revenue.
- This highlights the market's profitability in this particular country.
- Overall, the Weather market in Asia is poised for significant growth, with various revenue streams contributing to its expansion.
- The projected figures demonstrate the market's potential and highlight the opportunities available for businesses and developers in this sector.
- Key regions:
- India,
- Germany,
- South Korea,
- Europe,
- China
Definition:
The Weather market contains apps that provide the latest weather news, forecasts, and information about other weather-related events. For weather forecasts, the Weather Channel app and the Clime app are among the most popular. Meanwhile, Tides Near Me displays the changing water levels in the vicinity due to tides, and Wildfire tracks the progression of wildfires in forest areas. Such weather apps are especially useful for sea travelers and for those who love the great outdoors.Additional Information:
We consider three different sources of revenue:- Revenue from in-app purchases (IAP) that comes from the purchase of features, upgrades, and subscriptions within an app
- Paid app revenue from the one-time purchase of an app
- Advertising revenue obtained from showing ads within an app
In-Scope
- Apps that can be downloaded from major app stores such as Apple, Inc.'s App Store and the Google Play store, or in the case of China, from stores such as Huawei AppGallery and Tencent Appstore.
- Apps that are run on iPhones and Android phones.
Out-Of-Scope
- Apps exclusively offered by Microsoft Store and Amazon Appstore for Android.
- Custom-made apps not available from any official app store.
- B2B/C2C app sales of any kind.
- Subscription revenues outside of in-app purchases (for example, Netflix and Spotify use their own payment systems outside of their apps).
