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Shopping - Dominican Republic

Dominican Republic
  • The projected total revenue in the Shopping market of the Dominican Republic is expected to reach US$12.96m in 2022.
  • This represents a significant growth in the market.
  • The total revenue is projected to continue growing at an annual growth rate of 14.18% from 2022 to 2027.
  • This growth is expected to result in a projected market volume of US$27.13m by 2027.
  • In the Dominican Republic's Shopping market, the revenue from in-app purchases (IAP) is projected to reach US$35.07k in 2022.
  • This revenue is expected to contribute to the overall growth of the market.
  • Additionally, the revenue from paid app downloads is projected to reach US$17.51k in 2022, further contributing to the market's expansion.
  • Furthermore, the advertising revenue in the Dominican Republic's Shopping market is projected to reach US$12.91m in 2022.
  • This indicates a significant potential for businesses to reach their target audience through advertising in this market.
  • In terms of user engagement, the number of downloads in the Dominican Republic's Shopping market is projected to reach 1.90m downloads in 2022.
  • This reflects the popularity and demand for shopping apps among consumers in the country.
  • Currently, the average revenue per download is expected to amount to US$6.81, indicating the profitability of the market for app developers and businesses.
  • When compared globally, it is worth noting that the highest revenue in the Shopping market is generated China, with a projected revenue of US$10.10bn in 2022.
  • This highlights the dominance of the Chinese market in terms of revenue generation in the Shopping market sector.
  • Overall, the Shopping market in the Dominican Republic is experiencing significant growth and presents lucrative opportunities for businesses in various revenue streams such as in-app purchases, paid app downloads, and advertising.
  • The projected revenue and market volume demonstrate the potential for continued expansion in the coming years.

Definition:

The Shopping market contains apps that are tied to major online stores and eCommerce companies. It is no surprise that online shopping giants such as Amazon and Walmart have the most downloaded apps in this category. In addition to facilitating purchases, these apps advertise special deals and promotions. Apps such as eBay and Etsy that facilitate C2C (consumer-to-consumer) transactions are also included. The apps in this category are important components of the trillion-dollar eCommerce market.

Additional Information:

We consider three different sources of revenue:
  • Revenue from in-app purchases (IAP) that comes from the purchase of features, upgrades, and subscriptions within an app
  • Paid app revenue from the one-time purchase of an app
  • Advertising revenue obtained from showing ads within an app
Our statistics include the revenue earned by developers and also the revenue earned by stores through commissions.

In-Scope

  • Apps that can be downloaded from major app stores such as Apple, Inc.'s App Store and the Google Play store, or in the case of China, from stores such as Huawei AppGallery and Tencent Appstore.
  • Apps that are run on iPhones and Android phones.

Out-Of-Scope

  • Apps exclusively offered by Microsoft Store and Amazon Appstore for Android.
  • Custom-made apps not available from any official app store.
  • B2B/C2C app sales of any kind.
  • Subscription revenues outside of in-app purchases (for example, Netflix and Spotify use their own payment systems outside of their apps).
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Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Notes: The chart “Comparable Estimates” shows the forecasted development of the selected market from different sources. Please see the additional information for methodology and publication date.

    Most recent update: Mar 2024

    Most recent update: Mar 2024

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Market Shares

    Notes: Data reflects revenue from advertising, in-app purchases, and paid apps.

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Downloads

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Users

    Most recent update: Mar 2024

    Source: adjoe

    Analyst Opinion

    Since the start of Apple, Inc.'s App Store in 2008 with around 500 apps, mobile apps have come to dominate the digital economy and have quickly outpaced the demand for desktop applications. As of 2021, the Apple App Store and Google Play Store had more than 5 million apps combined. Because many apps from the West are not available in China, many new app stores have emerged there. Digital lifestyles around the world now depend on adopting mobile apps, especially when it comes to social networking. The games industry has also been thoroughly transformed by the app revolution and is demonstrated by the fact that the games category is the largest and highest-grossing app category.

    Global Comparison

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Methodology

    Data coverage:

    The data encompasses B2C enterprises. Figures are based on revenue from in-app purchases, revenue from the purchase of apps, and revenue from advertising, as well as the number of downloads for each app category.

    Modeling approach:

    Market sizes are determined through a bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use market data from independent databases and third-party sources, current trends, and reported performance indicators of top market players. In addition, we use relevant key market indicators and data from country-specific associations, such as smartphone users and mobile broadband connections. This data helps us estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP/capita, level of digitization, and consumer attitudes toward apps.

    Additional notes:

    The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year in case market dynamics change.

    Digital

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    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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