Productivity - Belgium

Belgium

The projected total revenue in the Productivity market in Belgium is expected to reach US$14.83m in 2022.
This represents a significant value in the market segment.
Looking ahead, the total revenue is projected to demonstrate a steady annual growth rate of 9.69% (CAGR 2022-2027).
This growth is expected to result in a projected market volume of US$24.39m by 2027.
Within the Productivity market, the revenue generated through in-app purchases (IAP) is projected to reach US$12.26m in 2022.
This indicates a strong consumer demand for additional features or content within productivity apps.
Similarly, paid app revenue in the Productivity market is expected to reach US$1.63m in 2022, demonstrating a willingness among users to invest in productivity tools.
Moreover, advertising revenue within the Productivity market is projected to reach US$0.94m in 2022.
This suggests that advertisers recognize the potential of reaching a valuable audience within the productivity app space.
In terms of user engagement, the number of downloads within the Productivity market is projected to reach 15.69m downloads in 2022.
This indicates a high level of interest from users in Belgium to access and utilize productivity apps.
Furthermore, the average revenue per download is currently expected to amount to US$0.95, highlighting the value that users place on these apps.
When comparing the global landscape, it is worth noting that in China generates the highest revenue in the Productivity market, with a projected amount of US$2,263.00m in 2022.
This highlights the significance of the Chinese market and its potential for further growth.
Overall, the Productivity market in Belgium demonstrates promising revenue projections and a strong user engagement.
As technology continues to advance and productivity becomes increasingly important, this market segment is expected to thrive in the coming years.

Key regions: India, United States, Japan, Asia, Germany

Market

Region

Region comparison

Currency

Analyst Opinion

Since the start of Apple, Inc.'s App Store in 2008 with around 500 apps, mobile apps have come to dominate the digital economy and have quickly outpaced the demand for desktop applications. As of 2021, the Apple App Store and Google Play Store had more than 5 million apps combined. Because many apps from the West are not available in China, many new app stores have emerged there. Digital lifestyles around the world now depend on adopting mobile apps, especially when it comes to social networking. The games industry has also been thoroughly transformed by the app revolution and is demonstrated by the fact that the games category is the largest and highest-grossing app category.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on revenue from in-app purchases, revenue from the purchase of apps, and revenue from advertising, as well as the number of downloads for each app category.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use market data from independent databases and third-party sources, current trends, and reported performance indicators of top market players. In addition, we use relevant key market indicators and data from country-specific associations, such as smartphone users and mobile broadband connections. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP/capita, level of digitization, and consumer attitudes toward apps.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year in case market dynamics change.