Medical - Indonesia
Indonesia- The Medical market in Indonesia is expected to witness significant growth in the coming years.
- By 2022, the total revenue in this market is projected to reach US$5.33m.
- This figure is expected to grow at an annual rate of 11.09% between 2022 and 2027, resulting in a projected market volume of US$9.47m by 2027.
- Within the Medical market, the revenue generated through in-app purchases (IAP) is projected to reach US$2.69m in 2022.
- Similarly, the revenue generated through paid app downloads is projected to reach US$938.40k in the same year.
- Advertising revenue in the Medical market is also anticipated to grow, reaching US$1.71m in 2022.
- Furthermore, the number of downloads in the Medical market is projected to reach 7.43m downloads in 2022.
- Currently, the average revenue per download is expected to amount to US$0.72.
- In a global comparison, it is worth noting that United States generates the highest revenue in the Medical market.
- In 2022 alone, United States is projected to generate US$485.00m.
- This highlights the significant market potential and opportunities for growth in the Medical market sector in Indonesia compared to other countries.
- Key regions:
- United States,
- Asia,
- Europe,
- South Korea,
- Japan
Definition:
The Medical market contains apps that track users' medical conditions, provide medical knowledge, and/or facilitate communication between users and healthcare professionals. Apps such as Pregnancy + and Ovia Pregnancy Tracker help expectant mothers track their pregnancy stages. Telehealth apps such as Teladoc and K Health connect users with physicians for online consultations. Other apps such as Essential Anatomy enhance medical learning by allowing students to explore every layer and structure of human anatomy.Additional Information:
We consider three different sources of revenue:- Revenue from in-app purchases (IAP) that comes from the purchase of features, upgrades, and subscriptions within an app
- Paid app revenue from the one-time purchase of an app
- Advertising revenue obtained from showing ads within an app
In-Scope
- Apps that can be downloaded from major app stores such as Apple, Inc.'s App Store and the Google Play store, or in the case of China, from stores such as Huawei AppGallery and Tencent Appstore.
- Apps that are run on iPhones and Android phones.
Out-Of-Scope
- Apps exclusively offered by Microsoft Store and Amazon Appstore for Android.
- Custom-made apps not available from any official app store.
- B2B/C2C app sales of any kind.
- Subscription revenues outside of in-app purchases (for example, Netflix and Spotify use their own payment systems outside of their apps).
