Business - Indonesia
Indonesia- The projected total revenue in the Business market in Indonesia is expected to reach US$6.70m by 2022.
- It is anticipated that the total revenue will demonstrate an annual growth rate (CAGR 2022-2027) of 10.73%.
- This growth rate is projected to result in a market volume of US$11.64m by 2027.
- Within the Business market, the projected in-app purchase (IAP) revenue is set to reach US$3.12m in 2022.
- Additionally, the paid app revenue is expected to reach US$1.28m in the same year.
- Furthermore, the projected advertising revenue in the Business market is anticipated to reach US$2.29m in 2022.
- Moreover, the number of downloads in the Business market in Indonesia is projected to reach 77.00m downloads by 2022.
- Currently, the average revenue per download is expected to amount to US$0.09.
- In a global comparison, it is noteworthy that China generates the highest revenue in the Business market.
- The projected revenue China is estimated to be US$994.70m in 2022.
- Key regions:
- Asia,
- United States,
- Europe,
- China,
- India
Definition:
The Business market contains apps that increase work efficiency and productivity, primarily in an office setting. The most popular business apps right now, particularly in view of the rise in working from home, provide real-time communication and connectivity. The Zoom and Microsoft Teams apps allow for virtual meetings in real time and include useful features such as video recording and breakout rooms. Meanwhile, apps such as TurboScan and Tiny Scanner replace the functionality of office equipment such as, in this case, document scanners.Additional Information:
We consider three different sources of revenue:- Revenue from in-app purchases (IAP) that comes from the purchase of features, upgrades, and subscriptions within an app
- Paid app revenue from the one-time purchase of an app
- Advertising revenue obtained from showing ads within an app
In-Scope
- Apps that can be downloaded from major app stores such as Apple, Inc.'s App Store and the Google Play store, or in the case of China, from stores such as Huawei AppGallery and Tencent Appstore.
- Apps that are run on iPhones and Android phones.
Out-Of-Scope
- Apps exclusively offered by Microsoft Store and Amazon Appstore for Android.
- Custom-made apps not available from any official app store.
- B2B/C2C app sales of any kind.
- Subscription revenues outside of in-app purchases (for example, Netflix and Spotify use their own payment systems outside of their apps).
