Cigarettes - Kenya
Kenya- In 2024, the revenue in the Cigarettes market in Kenya amounts to Ksh US$731.3m.
- It is projected that the market will experience an annual growth rate of 1.99% (CAGR 2024-2029).
- When compared globally, China generates the highest revenue in the Cigarettes market, amounting to Ksh US$283bn in 2024.
- Taking into account the total population figures, it is estimated that per person revenues of Ksh US$17.26 will be generated in the Cigarettes market in 2024.
- Looking ahead to 2029, the volume in the Cigarettes market is expected to reach 4.5bn pieces.
- However, there is a projected volume growth decline of -3.1% in 2025.0.
- Furthermore, the average volume per person in the Cigarettes market is expected to be 121.4pieces in 2024.
- Despite efforts to discourage smoking, Kenya continues to have a significant demand for cigarettes, with a growing preference for locally manufactured brands.
- Key regions:
- Singapore,
- China,
- Worldwide,
- Germany,
- United States
Definition:
The Cigarettes segment includes finished (filtered) Cigarettes that along with tobacco can contain additional flavourings or substitutes (e.g. coarsely ground cloves). Tobacco for rolling cigarettes is considered separately and is not included in this segment. The five most important producers worldwide are the China National Tobacco Corporation, Philip Morris International (PMI), British American Tobacco (BAT), Japan Tobacco International (JTI) and Imperial Tobacco.
Additional information:
The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit, and sales channels. To give a better representation of per capita figures, the population considered is 15 years and above. The price per unit denotes the cost of a single cigarette.
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In-Scope
- (Filtered) Cigarettes such as Marlboro Reds, Marlboro Golds, Camel Blues, etc
Out-Of-Scope
- Untaxed Cigarettes such as illicit cigarettes
- Smoking Tobacco (RYO, pipe tobacco) such as Marlboro Gold Fine Cut Hand Rolling Tobacco, Gold Leaf Hand Rolling Tobacco, etc
- Cigars and cigarillos such as Davidoff Nicaragua Diadema, Rock Patel Sixty Sixty, etc
