Definition:
The Eye Care market encompasses a diverse array of over-the-counter therapeutic and hygiene products specifically formulated to address minor eye dryness, irritation, and various discomforts and ailments. This category includes eye drops, eye ointments, and eye washes, all tailored to provide relief, moisture, and cleansing for the eyes. It includes both products which are exclusively sold in pharmacies and products which can be purchased elsewhere. Sales by hospitals are not included.
Additional information:
The Eye Care market comprises revenues, average revenue per capita. Sales channels show online and offline revenue. Revenues include VAT. The market only displays B2C revenues, hence B2B and B2G revenues are not included.
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Notes: Data was converted from local currencies using average exchange rates of the respective year.
Most recent update: Mar 2024
Source: Statista Market Insights
Most recent update: Mar 2024
Source: Statista Market Insights
The Eye Care market in Togo is experiencing significant growth and development due to several factors.
Customer preferences: In Togo, there is an increasing demand for eye care products and services. This can be attributed to the growing awareness about the importance of eye health and the need for regular eye examinations. Customers in Togo are becoming more conscious about their eye health and are willing to invest in products and services that can help them maintain good vision. Additionally, there is a rising trend of using eyewear as a fashion statement, leading to an increased demand for stylish and trendy glasses.
Trends in the market: One of the key trends in the Eye Care market in Togo is the increasing popularity of contact lenses. Contact lenses provide a convenient and comfortable alternative to traditional eyeglasses, especially for individuals involved in sports or other physical activities. The market for contact lenses is expanding as more customers in Togo are opting for this option. Additionally, there is a growing trend of using colored contact lenses as a fashion accessory, further driving the demand in the market. Another trend in the Eye Care market in Togo is the rise of online retail. Customers are increasingly turning to online platforms to purchase eye care products such as contact lenses, eyeglasses, and eye drops. This trend can be attributed to the convenience and wide range of options available online. Online retailers are also offering competitive prices and attractive discounts, making it an appealing option for customers.
Local special circumstances: Togo is a developing country with a growing middle class population. As the disposable income of the population increases, more people are able to afford eye care products and services. This has led to a higher demand for eyewear, eye drops, and other eye care products in the market. Additionally, the government of Togo has been actively promoting eye health and providing subsidies for eye care services, which has further contributed to the growth of the market.
Underlying macroeconomic factors: The Eye Care market in Togo is also influenced by several macroeconomic factors. The overall economic growth of the country plays a significant role in the development of the market. As the economy grows, people have more disposable income to spend on eye care products and services. Additionally, the increasing urbanization and modernization in Togo have led to a higher demand for fashionable eyewear, driving the growth of the market. In conclusion, the Eye Care market in Togo is witnessing significant growth and development due to increasing customer preferences, emerging market trends, local special circumstances, and underlying macroeconomic factors. The demand for eye care products and services is expected to continue growing as more people in Togo become aware of the importance of maintaining good eye health.
Most recent update: Mar 2024
Source: Statista Market Insights
Data coverage:
Data encompasses B2C spend. Figures are based on the OTC Pharmaceuticals market values, representing revenues generated by both product sales which take place exclusively in pharmacies and products which can be purchased elsewhere. Sales by hospitals are not included.Modeling approach / Market size:
Market sizes are determined by a combined top-down and bottom-up approach, based on a specific rationale for each market market. As a basis for evaluating markets, we use data from national statistical offices, international institutions, trade associations, and self-medication associations. Next, we use relevant key market indicators and data from country-specific associations, such as consumer healthcare spending, out-of-pocket healthcare expenditure, health system accessibilities, and GDP. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods.Additional notes:
Data is modeled in US$ using current exchange rates. The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. Whereas this market covers only OTC drugs, the Statista Pharmaceuticals market covers both OTC and prescription drugs.Notes: Based on data from IMF, World Bank, UN and Eurostat
Most recent update: Sep 2024
Source: Statista Market Insights