Beauty & Personal Care - Togo

Togo

The Beauty & Personal Care market in Togo is projected to generate a revenue of US$524.70m in 2024.
It is expected to experience an annual growth rate of 3.90% (CAGR 2024-2029).
The largest segment in this market is Personal Care, which is estimated to have a market volume of US$248.20m in 2024.
When compared globally, in the United States leads in revenue generation, with a whopping US$100bn in 2024.
Looking at the per capita figures, Togo's Beauty & Personal Care market generates approximately US$56.66 per person in 2024.
Furthermore, online sales are predicted to contribute 6.5% of the total revenue in the Beauty & Personal Care market by 2024.
Despite limited access to resources, Togo is witnessing a growing demand for natural and organic beauty products.

Key regions: United States, Worldwide, India, Indonesia, Canada

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Analyst Opinion

The Beauty & Personal Care market is thriving and one of the fastest growing consumer markets, driven in particular by the Cosmetics and Skin Care segments. The main reason for this strong growth is the generational shift with young consumers entering the market. At the same time, this change is reinforced by social media, internationality, and eCommerce, which have a lasting effect on buying behavior when it comes to beauty products. Trends from all over the world are spreading and changing the daily beauty and care routine.