Bottled Water - Brunei Darussalam

The Bottled Water market in Brunei Darussalam has been experiencing steady growth over the past few years.

Customer preferences: One of the main reasons for the growth of the Bottled Water market in Brunei Darussalam is the increasing health consciousness among consumers. With the rise in awareness about the benefits of staying hydrated and maintaining good health, more and more people are opting for bottled water as their preferred choice of beverage. Additionally, the convenience and portability of bottled water make it a popular option for consumers who are always on the go.

Trends in the market: There are several trends that can be observed in the Bottled Water market in Brunei Darussalam. Firstly, there has been a shift towards premium and value-added bottled water products. Consumers are willing to pay a higher price for bottled water that is sourced from natural springs or has added minerals for enhanced taste and health benefits. This trend is driven by the perception that premium bottled water is of higher quality and provides a more satisfying drinking experience. Another trend in the market is the growing popularity of flavored and functional bottled water. Consumers are increasingly seeking variety in their beverage choices, and flavored bottled water offers a refreshing alternative to plain water. Additionally, functional bottled water that is fortified with vitamins, electrolytes, or other health-enhancing ingredients is gaining traction among health-conscious consumers who are looking for additional benefits from their bottled water.

Local special circumstances: Brunei Darussalam has a hot and humid climate, which makes hydration essential for its residents. The high temperatures and humidity levels increase the demand for bottled water as people need to stay hydrated throughout the day. Additionally, Brunei Darussalam has a relatively high standard of living compared to other countries in the region, which allows consumers to afford bottled water as a regular part of their daily lives.

Underlying macroeconomic factors: The stable economic growth in Brunei Darussalam has contributed to the development of the Bottled Water market. As the country's economy continues to expand, consumers have more disposable income to spend on non-essential items such as bottled water. Furthermore, the government's efforts to promote a healthy lifestyle and encourage the consumption of clean and safe drinking water have also played a role in the growth of the market. In conclusion, the Bottled Water market in Brunei Darussalam is growing due to increasing health consciousness among consumers, the demand for premium and value-added products, and the country's hot and humid climate. The stable economic growth and government initiatives to promote a healthy lifestyle have also contributed to the development of the market.

Data coverage:

The data encompasses B2C enterprises. The at-home market covers retail sales via super- and hypermarkets, eCommerce, convenience stores, or similar sales channels. The out-of-home data encompasses all sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes.

Modeling approach:

Market sizes are determined through a Top-Down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending (e.g. consumer spending on Non-Alcoholic Drinks, consumer spending at Hotels, Restaurants etc.), and price level index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Non-Alcoholic Drinks market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.