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  4. Kitchen & Dining Furniture

Kitchenware - Kenya

Kenya
  • In Kenya, the revenue in the Kitchenware market reached US$11.37m in 2024.
  • It is projected to experience an annual growth rate of 0.32% (CAGR 2024-2029).
  • When compared globally, United States leads in terms of revenue generation, with US$6bn in 2024.
  • Considering the total population, the per-person revenues in Kenya amounted to US$0.20 in 2024.
  • The demand for traditional Kenyan kitchenware is on the rise as consumers embrace their cultural heritage.

Definition:

Kitchenware refers to items which aid in the preparation and the serving of food. As these items are essential for the preparation of food, they are very useful to have. This market segment includes porcelain, china, and ceramic tableware, kitchenware, and other household articles such as common pottery. However, it excludes electro-thermic apparatus’, coffee or spice mills with metal working parts, flatware, cutlery, glassware, kitchen utensils and tools as well as kitchen appliances.

Additional Information:

The Kitchenware subsubsegment consists of revenue and average revenue per capita data. Per capita figures consider the whole population. This subsubsegment includes only business to consumer (B2C) sales. Business to business (B2B) sales (e. g., furniture for coffee shops, offices, etc.) are excluded in the figures shown. For more information on the displayed data, click the info button on the right-hand side of each box. In terms of key players in the furniture market, IKEA is the leading furniture company; however, with the rise of eCommerce, players such as Wayfair are gaining ground.

In-Scope

  • Table linen
  • Dinnerware
  • Mugs and teacups

Out-Of-Scope

  • Flatware and cutlery
  • Glassware
  • Kitchen utensils and tools
  • Cookware and bakeware
  • Kitchen appliances

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Nov 2024

Source: Statista Market Insights

Most recent update: Jul 2024

Source: Statista Market Insights

Most recent update: Nov 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Nov 2024

Source: Statista Market Insights

Methodology

Data coverage:

Data encompasses B2C enterprises. Figures are based on home furnishings and furniture found in every room of the home. This market is categorized by the room where the furniture is likely to be used and consists of the following: Living Room, Bedroom, Kitchen & Dining room, Outdoor, Home Office, and Baby & Children's Furniture. The Furniture market also includes Lamps and Lighting and Home Décor because the furnishings and accessories within these categories are not specific to any room.

Modeling approach / Market size:

Market sizes are determined by a top-down approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use national statistical offices, international institutions, in-house market research, and resources from the Statista platform. Next we use relevant key market indicators and data from country-specific associations such as consumer spending and GDP. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, exponential trend smoothing is well suited for forecasting the Furniture market with a projected steady growth. The main drivers are furniture and furnishings, carpets and other floor coverings, and consumer spending per capita.

Additional Notes:

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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