Lawn & Garden - G7 | Statista Market Forecast

In 2024, the Lawn & Garden market in G7 countries is projected to generate a revenue of US$195.00bn.
This market segment is expected to experience an annual growth rate of 2.46% (CAGR 2024-2029).
Among the G7 countries, United States leads in terms of revenue generation, with an estimated revenue of US$133bn in 2024.
In 2024, the per capita revenue in the Lawn & Garden market for G7 countries is approximately US$250.50.
In the United States, the trend in the Lawn & Garden market is a growing demand for sustainable and eco-friendly gardening practices.

Definition:

In the segment Lawn & Garden, the focus lies on products that help homeowners and landscapers create and maintain attractive and functional outdoor living spaces. Included in this segment are plants, gardening tools, gardening plant supplies, and outdoor power equipment. Outdoor accessories, such as umbrellas and sunshades, and outdoor storage, such as a garden house, as well as non-electric grills and garden décor are also part of the segment.

Additional Information:

The market consists of revenue and average revenue per capita data. Per capita figures take into account the whole population. This market includes only B2C (business to consumer) sales. B2B (business to business) sales (e. g., hardware for coffee shops, offices, etc.) are excluded. Outdoor lamps are not included in this segment but can be found in the Lamps & Lighting segment of the Furniture market. For more information on the displayed data, click the info button on the right hand side of each box.

Gardening tools & outdoor power equipment
Plants & gardening supplies
Outdoor storage
Non-electric grills and supplies
Garden décor

Outdoor & garden furniture
Outdoor lamps
Farm and ranch supplies
Aquatic plants

The Lawn & Garden sector in the G7 nan region is experiencing negligible growth, influenced by factors such as lower consumer spending on DIY and hardware due to economic uncertainty and the shift towards online shopping. Despite the convenience of digital services, traditional brick-and-mortar stores still dominate in this market.

Customer preferences: As the global economy continues to recover from the pandemic, the Lawn & Garden Market within the DIY & Hardware Store Market has seen a rise in demand for sustainable and eco-friendly products. Consumers are becoming more environmentally conscious and are actively seeking out products made with natural materials and free from harmful chemicals. This trend is driven by a growing awareness of the impact of traditional gardening practices on the environment and a desire to create a greener and healthier living space. As a result, DIY & hardware stores are expanding their product offerings to include more sustainable options to cater to this shift in consumer preferences. Additionally, there is a rising interest in urban gardening and space-saving solutions, as more people are living in urban areas and looking for ways to incorporate greenery into their homes. This has led to an increase in sales of compact gardening tools and vertical gardening systems. The shift towards sustainable and space-efficient gardening reflects the overall trend of consumers' desire for a more environmentally-friendly and convenient lifestyle.

Trends in the market: In the United States, the Lawn & Garden Market within the DIY & Hardware Store Market is experiencing a surge in online sales, with more consumers turning to e-commerce platforms for their gardening needs. In Europe, there is a growing trend of eco-friendly and sustainable gardening practices, such as using organic fertilizers and implementing water-saving techniques. These trends highlight a shift towards convenience and environmental consciousness in the industry, indicating the need for retailers to adapt their strategies to cater to these changing consumer preferences. Additionally, the rise of social media and influencer marketing in the gardening community has pushed for more innovative and visually appealing products, presenting an opportunity for suppliers to differentiate themselves and stand out in the competitive market.

Local special circumstances: In the Lawn & Garden Market within the DIY & Hardware Store Market, geographical factors play a significant role in market dynamics. For instance, in regions with a warmer climate, there is a higher demand for outdoor gardening supplies. Cultural preferences also have an impact, such as the popularity of organic gardening in certain areas. Additionally, regulatory circumstances, such as restrictions on certain pesticides or fertilizers, can influence consumer behavior. These local factors differentiate the market and must be considered by businesses when developing strategies for this market, which is expected to continue growing in the coming years.

Underlying macroeconomic factors: The Lawn & Garden Market within the DIY & Hardware Store Market is impacted by various macroeconomic factors. Global economic trends have a significant influence on market performance, particularly in terms of supply chain disruptions and changes in consumer demand. National economic health also plays a role, with countries experiencing strong economic growth seeing higher demand for lawn and garden products. Fiscal policies, such as taxes and subsidies, can also impact market performance. Other relevant financial indicators to consider include interest rates, inflation, and consumer confidence levels. These factors all contribute to the overall health and growth potential of the Lawn & Garden Market within the DIY & Hardware Store Market.

Data coverage:

Data encompasses B2C enterprises. Figures are segmented by product type and consist of the following: Paint, Wallpaper & Supplies, Tools & Machines, Hardware and Building Materials, Lawn & Garden, Heating & Cooling, Bathroom Hardware, and Floor Covering.

Modeling approach / Market size:

Market sizes are determined by a top-down approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use national statistical offices, international institutions, in-house market research, and resources from the Statista platform. Next we use relevant key market indicators and data from country-specific associations such as product value, import value, and export value to determine domestic supply. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, exponential trend smoothing. The main drivers are turnover indices, GDP per capita, and consumer spending per capita.

Additional Notes:

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

This report presents a comprehensive analysis and additional information on the Consumer market, in a PDF format.

Gardening is becoming an increasingly popular pastime in the United States. The pandemic freed up a lot of spare time for many homeowners, allowing them to remodel and redecorate their homes and lawns. Not only has this led to an increase in home improvement projects, but also to a measurable growth of the garden equipment and plants market. In 2020, the combined sales of building materials and garden equipment grew by 14 percent compared to the year before, at more than 425 billion U.S. dollars. Similarly, that same year the market size of the plant and flower growing industry increased, recovering from a sales dip in 2019.