Market Insights Consumer Beauty & Personal Care

Personal Care - EU-27

EU-27

In the EU-27, the Personal Care market is projected to generate revenue of US$40.68bn in 2024.
It is estimated to experience a compound annual growth rate (CAGR) of 1.18% from 2024 to 2029.
When compared globally, in the United States leads in terms of revenue generation, with an expected revenue of US$46bn in 2024.
In terms of per capita revenue, in 2024, each individual in the EU-27 is expected to generate US$90.91.
In France, there is a growing trend towards natural and organic personal care products, with consumers increasingly seeking eco-friendly and sustainable options.

Key regions: Malaysia, India, Singapore, United Kingdom, United States

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Data coverage:

The data encompasses B2C enterprises. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations such as population, GDP per capita, and Human Development Index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, multiple forecasting techniques based on different forecasting methods, such as Autoregressive Integrated Moving Average (ARIMA) and exponential trend smoothing, can provide the most accurate forecasts.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level.