Market Insights Consumer Apparel Children's Apparel

Night & Underwear - Brazil

Brazil

In 2024, the Night & Underwear market in Brazil is projected to generate a revenue of US$225.80m.
It is anticipated that this market will experience an annual growth rate of -0.07% from 2024 to 2029, according to the compound annual growth rate (CAGR).
When compared to other countries globally, in China leads in terms of revenue generated in the Night & Underwear market, with a total of US$4,015m in 2024.
Considering the population figures, the per person revenue in Brazil's Night & Underwear market is estimated to be US$1.04 in 2024.
Looking ahead to 2029, the volume in the Night & Underwear market is projected to reach 51.6m pieces.
However, there is expected to be a slight decline in volume growth of -2.7% in 2025.
In terms of average volume per person, it is anticipated that each individual in Brazil will account for 0.3pieces in the Night & Underwear market in 2024.
Brazil's nightwear market is thriving, with a preference for vibrant colors and comfortable fabrics reflecting the country's vibrant and laid-back culture.

Key regions: Singapore, Indonesia, India, Europe, Australia

Market

Region

Region comparison

Currency

Methodology

Data coverage:

Data encompasses B2C enterprises. Figures are based on the consumer spending on clothing which comprises women, men, and children segments that are produced for private end customers for both offline retail (department stores, traditional specialist shops) and online retail (e-commerce, ordering by catalog).

Modeling approach / Market size:

Market sizes are determined by a combined Top-Down and Bottom-Up approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use resources from the Statista platform, national statistics, industry research, market data from independent databases and third-party sources, historical developments, current trends, reported performance indicators from the key market players, and Statista interviews with market experts. Next we use relevant key market indicators and data from country-specific associations such as GDP, consumer spending, consumer price index and population. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, the exponential trend smoothing illustrates suited forecasting for the Apparel market with projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional Notes :

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level.